Most Popular cases

Authors: Mohan, Manendra;

Reference No: MAR0279 Pages: 11 Published on: 1, January, 1983

Abstract: The case is concerned with professional use of advertising and sales promotion approach to a vital problem of general public interest by a nonprofit organization. The major elements are research inputs into creative strategy for a multimedia campaign. ... More

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Authors: Kuchhal, S C;

Reference No: BP0144(D) Pages: 24 Published on: 1, January, 1983

Abstract: Reviews the company's performance during a seven-year period--1974-75 to 1980-81. Voltas had resorted to certain operational strategies having significant financial implications: 1) it altered its method of calculating depreciation on its fixed assets; 2) it entered into foreign collaboration for its international operations; 3) it absorbed two of its affiliate companies with ... More

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Authors: Singh, Amarjeet; Srivastava, U K;

Reference No: CMA0571(A) Pages: 29 Published on: 1, January, 1983

Abstract: The union is a loss-making unit of a state corporation. Each division claims to operate best. The case depicts overall management and marketing systems. It establishes the linkages between various departments and costing systems. The effect of costing systems and price policy raises issues of management and linkages. ... More

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Authors: Verma, Pramod;

Reference No: P&IR0064(C) Pages: 6 Published on: 1, January, 1983

Abstract: The company is facing a strike situation due to reduction in bonus payment as compared to the previous year's bonus. While the workers are on strike, the management is wondering whether to pay a higher bonus and whether to pay wages for the strike period. This case focuses on the ... More

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Authors: Vathsala, S; Tripathi, D;

Reference No: BP0144(A) Pages: 17 Published on: 1, January, 1983

Abstract: Describes the growth of Voltas over a 25-year period. The case identifies the significant changes in the companys strategies during this period. It highlights the challenges of the 1980s, and the opportunities and threats facing the company. ... More

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Authors: Verma, Pramod; Sen Gupta, Samresh;

Reference No: P&IR0154(A) Pages: 4 Published on: 1, January, 1983

Abstract: This case deals with the transfer of a sweeper-cum-chowkidar from a state allopathic dispensary to a PHC. The incumbent did not comply with the orders of the Deputy CMO. This resulted in undue correspondence without any positive results. Indiscipline had also been created, with the MO of that PHC defying ... More

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