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Most Popular cases

List of Most Popular Cases

  1. All-India Research and Training Centre (AIRTC)-(A)

    Authors: Cohen, A R;

    Reference No: OB0003(A) Pages: 7 Published on: 1, January, 1964

    Abstract: A description of the clerical staff of AIRTC job requirements, administrative setup, seating arrangements, and status factors. Students are to predict the emergent behaviour. ... More

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  2. Ram Prakash (B)

    Authors: Goyal, R C;

    Reference No: P&IR0060(B) Pages: 2 Published on: 1, January, 1964

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  3. Background Note on the Managing Agency System

    Authors: Pruthi, S P S;

    Reference No: ECO0024 Pages: 12 Published on: 1, January, 1964

    Abstract: The note contains factual information regarding and role played by the Managing Agency system in the promotion, Financial and management of Indian business. The existing information o this system is document in this note which servers as a background reading material for "Flogging the Dead Horse Should the Managing Agency ... More

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  4. Vora and Company

    Authors: Borden, Neil H;

    Reference No: MAR0018 Pages: 4 Published on: 1, January, 1964

    Abstract: In 1959, Mr. Vora's family, which has been in grain business, entered the business of processing and selling quick-cooking oats under the brand name Blossom. Even after effective improvements, sales remained sluggish and average below plant capacity. In spite of the losses, Mr. Vora was determined to succeed in this business. ... More

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  5. Kartikeya Enterprise Limited**

    Authors: Jayachandran, C; Karim, A A;

    Reference No: MAR0056 Pages: 10 Published on: 1, January, 1964

    Abstract: The case raises a number of questions about the role of advertising. Should one advertise? The relationship of advertising with other elements of the marketing mix? How should one decide how much to spend on advertising? Whom should one advertise to? ... More

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  6. The Financial Manager's Job **

    Authors: Grigori, P; Kuchhal, S C;

    Reference No: F&A0042 Pages: 5 Published on: 1, January, 1965

    Abstract: Pertains to a talk delivered on 15th April 1964 at Bombay by Mr Grigori P, Joint Managing Director of Voltas Limited. This was part of a lecture series on "Financial Management" jointly organized by the Bombay Management Association and the Western India Regional Council of the Institute of Chartered Accountants of ... More

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  7. Morgan & Smith Limited (B)**

    Authors: Mehta, S C; Dalal, B C;

    Reference No: MAR0036(B) Pages: 9 Published on: 1, January, 1965

    Abstract: The case deals with the evolution of the advertising department of the company. ... More

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  8. Manur Taluka Short-term Loan Utilization **

    Authors: Narayanan, A V S; Halse, Michael;

    Reference No: CMA0034 Pages: 13 Published on: 1, January, 1965

    Abstract: It discusses the remedial measures to step up the utilization of short-term funds for productive purposes under the package scheme. ... More

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  9. Flogging the Dead Horse : Should the Managing Agency System be abolished?

    Authors: Pruthi, S P S;

    Reference No: ECO0026 Pages: 10 Published on: 1, January, 1965

    Abstract: The case contains opposing view-point on the role of the managing agency system Indian business. It highlights the current controversy regarding the abolition of the managing agency system. The case attempts to familiarize the student with the salient point involved in the controversy regarding the future of the managing agency ... More

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  10. Printwell Press**

    Authors: Reynolds, J;

    Reference No: BP0008 Pages: 9 Published on: 1, January, 1965

    Abstract: This case is to follow the case "An Interview with a Young Businessman" (OB0019). It deals with the problems faced by the young man who wrestled with the ethics of management in the previous case. Students should evaluate his actions in light of his problems and his point of view ... More

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