Reference No: QM0241Pages: 15Published on: 29, September, 2000
Abstract: This case focuses on the issues of concern of the Tobacco Procurement Division of Cigarette Manufacturing Company (CMC). The primary concern was the buying of tobacco at the auction floors, followed by the logistics of processing and inventorying, prior to cigarette manufacture. Since tobacco constitute the single largest cost component, ... More
Reference No: MAR0338(A)Pages: 9Published on: 30, March, 2000
Abstract: This case focuses on the use of secondary source data to perform segmentation analysis. There is ample opportunity to structure the business problem based on the symptoms described. It is based on a moderately sized credit card company in Mid-West United States. ... More
Reference No: MAR0338(B)Pages: 11Published on: 30, March, 2000
Abstract: The case focuses on the use of secondary source data to perform segmentation analysis. There is ample opportunity to structure the business problem based on the symptoms described. The case is based on a moderately sized credit card company in mid-West United States. ... More
Reference No: MAR0337Pages: 11Published on: 16, March, 2000
Abstract: This case provides a setting to develop a data analysis plan. Research objectives and research design in this case do not blend well and hence these are additional complications. This case provides adequate opportunity to students to resolve issues using multiple sources of secondary information. Paucity of appropriate information in ... More
Reference No: QM0239Pages: 3 Published on: 9, August, 1996
Abstract: This case deals with the issue of centralized despatch and dynamic allocation versus decentralized despatch under a static allocation situation. Use of an LP model and consequential managerial issues are highlighted. ... More
Reference No: CMA0714Pages: 15Published on: 1, January, 1993
Abstract: The paper industry in India is highly capital intensive and has grown rapidly in the past. Interesting to note that the number of pulp and paper units have increased from 17 in the early 1950's to 250 in 1985, and production of paper and paperboards from 1,35,000 tonnes in 1951 to 15,00,000 tonnes in 1985 - a ... More
Reference No: QM0226Pages: 22Published on: 1, January, 1992
Abstract: This case is an application of linear programming with a transportation model structure. The objective is to arrive at an iron ore distribution plan between the sources of iron ore and the various steel plants of SAIL. Quality requirements in terms of satisfying the blast furnace specifications have also to ... More
Reference No: CMA0710(A)Pages: 3Published on: 1, January, 1991
Abstract: This case is designed to facilitate discussion on various processes involved in agro input market research. The case is about a pesticide company, Mahesh Agro-Chemicals, which had introduced a synthetic pyrethrold "Borekill" in the eighties for controllin ... More
Reference No: QM0227Pages: 2Published on: 1, January, 1991
Abstract: This is a two variable problem in LP that can be used as an introductory case. It also has interesting issues related to shadow process, as well as scope for discussion on marginal contribution benefit versus average contribution benefit. ... More