Reference No: MAR0071Pages: 15Published on: 1, January, 1968
Abstract: The case involves the students in a realistic situation wherein they have to understand the consumption behaviour and buying pattern of the consumers with regard to bread, and develop a distribution plan for a large public sector bakery set up in Ahmedabad, keeping fully in view the types of retail ... More
Reference No: PROD0057(A)Pages: 12 Published on: 1, January, 1968
Abstract: The case explains the way a company has prepared its plans for developing and introducing a new product to the market. It highlights the difficulties it had to face while going through the technological change, i.e., applied research, development, marketing and after?sales service. It also highlights the need ... More
Reference No: F&A0083(B)Pages: 11 Published on: 1, January, 1968
Abstract: Executives of the mills are working on the loan arrangement to be made with their bankers for meeting the working capital requirements in the next year. The case provides an opportunity to determine the amount, timing and type of loan. It explains the various methods of financing working capital requirements ... More
Reference No: PROD0059Pages: 8Published on: 1, January, 1968
Abstract: This is an introductory case that describes in general terms the basic elements of a production system as existing at facility of a mass producer of garments. ... More
Reference No: PROD0026(C)Pages: 4Published on: 1, January, 1967
Abstract: Outlines the discussions between the case writer and the company's executive. It describes the overall assessment of the introduction of PERT in a new company by the Chief Executive himself. The discussions revolve around the consideration of advantages of PERT by the managerial and supervisory cadres. Thought is also given ... More
Reference No: OB0058(B)Pages: 10 Published on: 1, January, 1967
Abstract: The case is about the leadership behaviour of a textile mill director, depicting the various problems that come up to him and how he handles them. The case raises questions about delegation and coordination of work. ... More
Reference No: MAR0059Pages: 15Published on: 1, January, 1967
Abstract: The case involves discussion of issues regarding two topics in marketing research problem formulation and evaluation of a research proposal. Issues regarding how to translate management's concerns into researchable propositions are highlighted. The case deals with issues of expanding the company owned retail shop network for distributing its textile products. ... More
Reference No: PROD0051(A)Pages: 24 Published on: 1, January, 1967
Abstract: Discusses the major technological developments accomplished over a period of ten years. Technological problems have been highlighted in particular. In the process of doing its own development work, the company had to face on the one hand many a financial and growth problem, and on the other, further product?development ... More
Reference No: BP0026Pages: 38Published on: 1, January, 1967
Abstract: Presents, against the industrys background, the company's tactical decision to acquire aeroplanes for transporting newspapers, the history of the company and its leading position in the newspaper industry in India. The major focus of discussion is the inadequacy of the tactical move to take care of changes in customer characteristics. ... More
Reference No: PROD0026(A)Pages: 10Published on: 1, January, 1967
Abstract: The case describes the application of PERT and CPM techniques to the project construction operations of a fertilizer plant in India. It indicates all the necessary steps, which must be taken before starting with the introduction of PERT, and how PERT helps in spotlighting troubles earlier. The student is expected ... More
Reference No: F&A0078Pages: 21 Published on: 1, January, 1967
Abstract: The case describes the characteristics of an international airline, the position occupied by Air India in international aviation, and the management control system evolved by Air India. In the class, a critical evaluation of the system is made. ... More
Reference No: QM0018Pages: 6 Published on: 1, January, 1967
Abstract: This case illustrates the technique of solving a transport problem involving two warehouses and several destinations. This involves optimizing based on two different criteria. This case illustrates the transportation problem in linear programming. ... More
Reference No: PROD0033Pages: 25Published on: 1, January, 1967
Abstract: The case is about the use of statistical control charts for controlling day?to?day finished stock inventories in an automobile manufacturing company. It highlights the fact that control charts can help in identifying other areas and problems and in solving them. ... More
