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Most Popular cases

List of Most Popular Cases

  1. Badruzaman's Dilemma in the Kundha Cooperative Tea Factory

    Authors: Seetharaman, S P; Mohanan, N;

    Reference No: CMA0535 Pages: 13 Published on: 1, January, 1980

    Abstract: Mr. Badruzaman assumed charge as special officer of Kundha Industrial Tea Factory. He started examining the possibilities of increasing the income of farmer members. He realized that improvement in the quality of leaf received by the factory would increase the income of farmers. But, as a cooperative, he encountered resistance ... More

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  2. J.K. Aromatics Company

    Authors: Jaikumar, V;

    Reference No: F&A0350 Pages: 2 Published on: 1, January, 1981

    Abstract: The case deals with the problem of deciding which product is to be produced and which department is to operate in order to minimize cost. Although no probabilities are introduced, the full solution requires working out relationships of output quantities with input quantities and input prices. ... More

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  3. Marketing Environment of Veterinary Products

    Authors: Ahmed, Bashir; Patel, G A;

    Reference No: CMA0550 Pages: 8 Published on: 1, January, 1981

    Abstract: The article reviews the technological dimension, marketing, distribution channels, and market development of veterinary products. The other areas covered are target estimation, pricing of products, and market personnel management. ... More

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  4. The Elusive Black Diamond

    Authors: Gopalkrishnan, C; Rao, Sreenivas S;

    Reference No: BP0165 Pages: 9 Published on: 1, January, 1981

    Abstract: Discusses the coal crisis and related issues like transport, labour, organizational structure, and pricing. ... More

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  5. Swaran Singh's Dilemma

    Authors: Gaikwad, V R; Mote, V L; Ranade, C G; Seetharaman, S P;

    Reference No: CMA0533 Pages: 21 Published on: 1, January, 1981

    Abstract: A state marketing federation, taking advantage of the scheme of the National Cooperative Development Corporation, started a cold storage without a detailed feasibility report. The unit failed to get sufficient volume of business. Inefficient management made the cold storage unpopular with the users. some consultants were called in to suggest ... More

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  6. Electronic Controls Corporation Promotional Strategy

    Authors: Mohan, Manendra;

    Reference No: MAR0274 Pages: 13 Published on: 1, January, 1982

    Abstract: The case gives the details of the business outlook and the proposed strategy for a newly set up company, Electronic Controls Corporation. The company had been founded by six technocrats and underwent rapid growth within a fiveyear period. ECC was one of a group of three companies and was ... More

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