Most Popular cases

Authors: Sharan, Girja; Gupta, V K;

Reference No: CMA0226(A) Pages: 6 Published on: 1, August, 1972

Abstract: The case deals with the marketing strategy adopted by the company to market power tillers. It analyses the results of such a strategy allows students to consider ways means of improving the situation. Students are able to work out alternatives marketing strategies. ... More

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Authors: Desai, D K;

Reference No: CMA0240 Pages: 13 Published on: 19, October, 1972

Abstract: The case discusses the planning and implementation of the Rs 50 crore financing area development scheme for the development of minor irrigation sources in two years. The strategy adopted for planning and implementation is analysed, the achievement of the programme is also discussed. The focus is on the financing of the ... More

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Authors: Desai, D K;

Reference No: CMA0241 Pages: 13 Published on: 19, October, 1972

Abstract: The Agricultural Finance Corporation was induced to undertake financing of minor irrigation schemes by the Agricultural Refinance Corporation. A scheme for financing the farmers for the construction of tubewells in one of the talukas of West Godavari district was prepared by AFC, the State government assured all necessary help for ... More

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Authors: Desai, D K;

Reference No: CMA0239 Pages: 6 Published on: 19, October, 1972

Abstract: A leading bank in Western India advertised loan facilities available to fertilizer distributors. Looking to the scope of fertilizer consumption in Gujarat, two firms applied for a loan of Rs 2.2 lakh and Rs 1 lakh respectively. All the required information was provided in the application form. Having received the applications, the ... More

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Authors: Desai, D K;

Reference No: CMA0237 Pages: 8 Published on: 19, October, 1972

Abstract: The note deals with the characteristics of pesticide users in varied conditions so that they can be identified by the marketing personnel for promoting the sale of pesticides. ... More

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Authors: Varshneya, K L;

Reference No: F&A0191 Pages: 10 Published on: 1, January, 1973

Abstract: The top management of Anuradha Private Limited was considering whether they should liberalize their credit policy for the sale of diesel sets (engine and pump) on lines similar to the credit scheme recently announced by their competitor Gupta Engineering Limited. The case involves the use of the probability theory. It ... More

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Authors: Balachandra, R;

Reference No: PROD0095 Pages: 10 Published on: 1, January, 1973

Abstract: Illustrates the production planning and control system in a medium?sized light engineering company. Apart from providing scope for suggesting improvements in the system, it also brings out the cost aspects of various production planning decisions. It provides sufficient scope for working out in detail an optimum production plan. ... More

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Authors: Sharan, Girja; Gupta, V K;

Reference No: CMA0226(B) Pages: 16 Published on: 22, January, 1973

Abstract: This is a follow up of case A. It tells about the new strategy suggested to the company by a marketing consultant. This strategy is based on action research and survey of the command area. While the marketing consultant advocates this strategy for adoption the company has reservations and does ... More

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Authors: Bhattacharyya, S K; Camillus, J C;

Reference No: F&A0223 Pages: 5 Published on: 1, January, 1974

Abstract: Describes the budget formulation and settlement process arising out of the consultants' recommendations for providing the required linkage between the corporate management's expectations and the potential and opportunities perceived by the operating and executive managements. The nature of participation and involvement of all levels of management  from corporate management to ... More

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Authors: Seshan, Suresh A; Mehta, Kiran J; Shah, B G;

Reference No: F&A0115(B) Pages: 11 Published on: 1, January, 1974

Abstract: A newly recruited management trainee presents a breakeven chart to explain the reasons for the losses the company has been sustaining since inception. The chart provokes a lot of discussion. Several questions are raised as to the utility of breakeven analysis in a multiproduct situation. Suggestions are also made ... More

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Authors: Desai, D K;

Reference No: CMA0266(B) Pages: 5 Published on: 20, February, 1974

Abstract: Deals with the investment decisions on the processing of paddy in Sri Lanka. There is a comparison between the existing system of processing and a new system of processing. The objective of the case is to show how the capital budgeting technique could be used for investment decisions in paddy ... More

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Authors: Sharan, Girja;

Reference No: CMA0314 Pages: 4 Published on: 12, November, 1974

Abstract: The case deals with the development of the Rasulia Dug Well in Hoshangabad district. ... More

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Authors: Vyas, V S;

Reference No: CMA0301 Pages: 4 Published on: 16, November, 1974

Abstract: The paper discusses the nature, scope, and limitations of decentralized planning. It also outlines the type of planning which can be undertaken at the district level. ... More

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