Reference No: F&A0143(C)Pages: 6 Published on: 1, January, 1970
Abstract: The managing director appoints a committee of the bank's senior officers, with an outside consultant as its chairman, for working out an appraisal system, and recommending a promotion policy. The committee visits different branches and meets the officers to ascertain their opinions and reactions to the "Star System" of appraisal ... More
Reference No: BP0030(A)Pages: 10Published on: 1, January, 1970
Abstract: Gives an account of events in the early stages of a proposal to establish a modern rayon tyre cord factory with foreign collaboration and foreign loans. The company is well established and is already a diversified industrial giant by Indian standards. The issues raised are: diversification into areas requiring sophisticated ... More
Reference No: F&A0072Pages: 6Published on: 1, January, 1970
Abstract: The operating costs of a particular job order have shown a sharp increase compared with the same job order executed in the previous month. The difference has arisen because the job order was machined on separate machines, each having different operating characteristics and costs. The case can be used to ... More
Reference No: F&A0135Pages: 13 Published on: 1, January, 1970
Abstract: The case highlights some problems relating to executive training in a bank, by describing the process of training and placement undergone by a promising trainee. Suitable for discussing the objectives and structure of executive training programmes in a bank, and the problems of incorporating training into the existing organizational structure ... More
Reference No: ECO0150TECPages: 39Published on: 1, January, 1970
Abstract: The note discusses the growth and development of fertilizer industry in India and the problem areas faced by the industry. It also outline the programs of expansion of fertilizers included in the discussion are some of the major conclusions of the fertilizers committee report of 1965-66. The student were asked ... More
Reference No: F&A0171(A)Pages: 21 Published on: 1, January, 1970
Abstract: Deals with the advertising strategy of a multinational financial institution. Apart from illustrating how FNCB's advertising strategy forms part of the overall corporate strategy, issues relating to the relationship between corporate and specific product advertising, and message and media strategy (including problems of measurement of advertising effectiveness) are raised. ... More
Reference No: F&A0175(B)Pages: 23Published on: 1, January, 1970
Abstract: Case (B) describes the actual role and activities of the bank's advertising agency. These cases are useful for introducing the concept, role and function of advertising in the banking industry's marketing mix. ... More
Reference No: MAR0084Pages: 18 Published on: 1, January, 1970
Abstract: The case presents a recorded dialogue between an insurance salesman and a prospect. Students are expected to evaluate the sales presentation made by the salesman, and are required to identify the special problems that an insurance salesman faces when calling on the prospects in view of the important differences that ... More
Reference No: ECO0119Pages: 16Published on: 1, January, 1970
Abstract: The case illustrates the business environment in India in the 18th century through the career of a prominent business house of the period. ... More
Reference No: F&A0126Pages: 3 Published on: 1, January, 1970
Abstract: The case involves the preparation of a balance sheet and a profit and loss statement, on the basis of descriptive transactions, in a theatre business. The case facilitates use of the accrual and realization concepts. ... More
Reference No: BP0009(A)Pages: 14Published on: 1, January, 1970
Abstract: A small businessman faces many problems, and seeks ways to improve a business which is getting too big and complicated for a "one man" operation. ... More
Reference No: F&A0143(A)Pages: 12Published on: 1, January, 1970
Abstract: Describes the introduction of a formal appraisal system in a bank that has a tradition of personalized recruitment, promotion and evaluation procedures. The idea is to reward officers who have stood by the management in a period of crisis. Under the new scheme, the head office asks the branch managers ... More
Reference No: F&A0159Pages: 17 Published on: 1, January, 1970
Abstract: Action has to be taken against the company, which has been continuously defaulting in paying instalments and interest. Follow-up procedures are analyzed and discussed. ... More
Reference No: P&IR0021(B)Pages: 11Published on: 1, January, 1970
Abstract: Case (B) P&IR0021(B) describes an incentive scheme launched by the management apparently to provide higher job satisfaction to workers. This can be discussed in relation to the philosophy and practices of wage incentives in industry. ... More
