Reference No: QM0045Pages: 19Published on: 1, January, 1971
Abstract: Describes the evolution of data-processing applications in a modern textile mill over the last twenty years. The company, which started mechanization with Hollerith equipment, now has an IBM8K system (tape oriented) and plans to go in for an IBM 360/30 system shortly. The factors responsible for the introduction of ... More
Reference No: MAR0101Pages: 4 Published on: 1, January, 1971
Abstract: A pharmaceutical company seeks the help of a consultant to study their distribution strategy. The company deals in ethical products and distributes them directly to chemists, hospitals and selected doctors without the use of any wholesale channel. Though the system has worked fairly satisfactorily, the company intends to examine if ... More
Reference No: F&A0169Pages: 23Published on: 1, January, 1971
Abstract: The case deals with a medium-sized textile mill's application for revision of loan limits in order to meet working capital requirements. The additional working capital is required for financing a new product mix and the consequent changes in its distribution channel. The case also gives monthly data on the fluctuations ... More
Reference No: MAR0091Pages: 11Published on: 1, January, 1971
Abstract: This case brings out the basic aspects of the marketing concept and can be used to illustrate the major differences between marketing and selling. The company gives the impression that it is selling almost everything it can produce; but a deeper analysis brings out the lack of marketing concept, absence ... More
Reference No: MAR0099Pages: 16Published on: 1, January, 1972
Abstract: The case deals with the development of demand forecast for a product which is presently in a totally sellers' market and commands a considerable premium over the control price. As a result, there are serious distractions in the marketplace, and the registration queue gives very little useful indications of the ... More
Reference No: F&A0158Pages: 14Published on: 1, January, 1972
Abstract: Focuses on the introduction of formal strategic planning in the organization. The mechanics of the first strategic planning exercise are dealt with in detail. The issue of the linkages between this exercise and the other planning and control activities in the organization is raised. ... More
Reference No: MAR0086Pages: 24Published on: 1, January, 1972
Abstract: The case deals with the problem of deciding the locations of warehouses for the distribution of chemical fertilizers in Gujarat for a large company having 500,000 tonnes capacity. Specifically, the major questions are how many stocks points to use, in what broad geographical areas, exact locations for the depots, inventory levels ... More
Reference No: F&A0183Pages: 4Published on: 1, January, 1972
Abstract: The case provides an exercise for a cross-sectional study of operating and financial performance of textile mills and an opportunity to analyse the profit variance of the same mill over two years. ... More
Reference No: BP0045Pages: 42Published on: 1, January, 1972
Abstract: TI Cycles is one of the two largest cycle manufacturing units in the country as of 1972. The Case poses the problem of formulating a strategy for TI Cycles in the face of severe competition, sluggish demand, escalating costs, and governmental pressures to hold the prices. The companys response is to ... More
Reference No: PROD0097Pages: 17Published on: 1, January, 1972
Abstract: An integrated case about the problems of a silk filature. Provides ample scope for discussion of the production management aspects in a rural industry. How the general business environment affects the industry is examined. ... More