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Latest published cases

List of Latest Published Cases

  1. Product Design Services (A)

    Authors: Vora, M N;

    Reference No: MAR0261(A) Pages: 12 Published on: 1, January, 1980

    Abstract: Relates to strategic issues of continuing in the business, and evolving an appropriate marketing strategy for promoting product design services offered. Issues raised relate to diagnosing critical problems requiring resolution, identifying needed information, and designing appropriate research studies and instruments for data collection. Four different studies were designed: 1) of users ... More

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  2. Dakshin Rasayana Nigam Limited

    Authors: Govindarajan, V;

    Reference No: F&A0345 Pages: 5 Published on: 1, January, 1980

    Abstract: Deals with management control in a discretionary expense centre. The setting is the company's legal department. ... More

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  3. Machines Are Down

    Authors: Korgaonker, M G;

    Reference No: PROD0164 Pages: 3 Published on: 1, January, 1980

    Abstract: The case deals with the design of an optimal preventive maintenance cycle for a machine with a pre?specified preventive maintenance schedule and breakdown pattern. The aim is to develop a cycle that will minimize expected cost of preventive maintenance and breakdown repairs per period. ... More

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  4. Marketing Research Designs: A Note

    Authors: Jain, Abhinandan K;

    Reference No: MAR0257TEC Pages: 13 Published on: 1, January, 1980

    Abstract: This note is meant for users of marketing research. It provides an understanding of purposes of research in a decision-making situation in marketing research, alternative research designs used in marketing research, and criteria/guidelines for selection and evaluation of alternative designs for specific research studies. The specific research designs ... More

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  5. Autoparts (Private) Limited

    Authors: Jaikumar, V;

    Reference No: F&A0341 Pages: 3 Published on: 1, January, 1980

    Abstract: Raises the issue of the impact on production when an item is repeatedly produced because of the increasing efficiency of workers due to learning (or experience). ... More

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  6. Mona Mini Steel: Role of Internal Audit Department

    Authors: Balakrishnan, K;

    Reference No: F&A0338 Pages: 5 Published on: 1, January, 1980

    Abstract: An introductory case in internal auditing. The role and the detailed duties and responsibilities of the internal audit department are described. The department's utility and effectiveness are the issues for discussion. ... More

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  7. Planning the Product Mix at Panchatantra Corporation

    Authors: Patel, Nitin R; Anantaram, B;

    Reference No: QM0151 Pages: 3 Published on: 1, January, 1980

    Abstract: This case is intended to introduce the relevance of linear programming models to short?term production decisions in the handloom sector. It also facilitates discussion of objectives that may be in conflict, such as employment maximization and profit maximization. ... More

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  8. Crysta-Plast Chemicals Limited

    Authors: Shukla, P R; Thomas, P S;

    Reference No: PROD0171 Pages: 19 Published on: 1, January, 1981

    Abstract: CPCL is a joint sector firm set up with Japanese collaboration to produce acrylic plastic using the by?product of a petrochemical complex??a highly poisonous gas??as a key raw material. Although the manufacturing process was sound, the company was beset with a number of problems during its two? ... More

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  9. Product Design Services (B)

    Authors: Vora, M N;

    Reference No: MAR0261(B) Pages: 15 Published on: 1, January, 1981

    Abstract: In Case (A) (MAR0261(A)), four proposed studies were presented. In this case, data generated through these studies is presented. Problems of data preparation and analysis are raised. Special problems related to interpretation of data collected through depth interview studies are brought into focus. ... More

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  10. Raj (India) Limited

    Authors: Verma, Pramod;

    Reference No: P&IR0145 Pages: 8 Published on: 1, January, 1981

    Abstract: The case deals with a situation of conflict leading to lockout in a company. After a comparatively peaceful existence for nearly fifteen years, the industrial relations situation started deteriorating. The internal as well as the external environment had undergone a radical change. A new union leader adopts the strategy of ... More

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  11. Tata Iron and Steel Company (TISCO)

    Authors: Pandey, I M;

    Reference No: F&A0348 Pages: 6 Published on: 1, January, 1981

    Abstract: Describes the capital budgeting process followed by one of the largest companies in India - TISCO. It gives an account of the practical aspects of investment analysis. The difficulties in using the sophisticated investment techniques are also highlighted. ... More

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  12. Data Collection Approaches: A Note

    Authors: Roy Dholakia, Ruby; Vora, M N;

    Reference No: MAR0270TEC Pages: 20 Published on: 1, January, 1981

    Abstract: The note deals with 1) nature of "information" in marketing research, 2) sources of information, 3) description of various data collection approaches, and 4) criteria for selection of the data collection approach. Various methods described are: a) content analysis, b) observational methods, c) question-response method, and other less-used methods of data collection. ... More

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  13. Company Standardization Activity at NEL

    Authors: Korgaonker, M G;

    Reference No: PROD0169TEC Pages: 10 Published on: 1, January, 1981

    Abstract: The case deals with the company standardization activity at NEL. Various aspects of standardization such as set up, coverage benefits from standardization, sources of information, etc. are covered. ... More

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  14. Industrial Belts (India) Limited (B)

    Authors: Jain, Abhinandan K; Vyas, Preeta H;

    Reference No: MAR0276(B) Pages: 6 Published on: 1, January, 1981

    Abstract: The case describes preliminary analysis done on the data collected in Phase II of the research described in Case (A) (MAR0276(A)). It can be used for understanding and evaluating the preliminary data analysis. Use of some nonparametric statistical techniques could be demonstrated for making inferences about different segments ... More

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  15. Exercise on Human Resource Management for Workers (C)

    Authors: Verma, Pramod; Rao, Sreenivas S;

    Reference No: P&IR0146(C)EX Pages: 1 Published on: 1, January, 1981

    Abstract: The exercise deals with seven typical problems of managing human resources.Case (C) gives the set of conclusions reached by the group. ... More

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