Reference No: CISG0129Pages: 9Published on: 30, September, 2015
Abstract: This case highlights how information systems needs have got evolved during first 15 years of Asian Granito India Ltd (AGL). However, different ERP systems implemented have failed due to various factors (people, process and technology). At this juncture, it poses a question as to whether the current ERP i.e. MS-Navision ... More
Reference No: PROD0312Pages: 13Published on: 24, September, 2015
Abstract: Navigators Logistics Company was facing regular issues with the clients in terms of fluctuation in demand volumes and extended credit period. The spread of client transportation requirement was not consistent throughout the year and that was the major point of distress. Further, the process for handling internal transactions was manual ... More
Reference No: ECO0357TECPages: 9Published on: 23, September, 2015
Abstract: The present note discusses measurement issues involved in comparison of national income aggregates. It considers issues such as demarcation of productive activities, valuation of non marketed outputs, identification of intermediate and final products, index number problems, market exchange rates versus purchasing power parity based estimation, black economy,and green GDP. ... More
Reference No: MAR0466Pages: 10Published on: 23, September, 2015
Abstract: Parle Agro entered the salted snack market with launch of baked wheat snack, branded as Hippo. Inspite of serious competition from players like PepsiCo, ITC, and Marico, Hippo was a success due to its offbeat positioning and marketing communication which involved social message and fun. Hippo’s successful launch created ... More
Reference No: PROD0305Pages: 33Published on: 18, September, 2015
Abstract: Agarwal Packers and Movers Limited is an example of a business that delivers superior customer service with continuous logistics design innovation. Through this case, the students will learn what makes organizations innovate and how innovations can be implemented and sustained within a massive delivery network. The students will also learn ... More
Reference No: MAR0471Pages:Published on: 25, August, 2015
Abstract: Samsung Electronics came out with launch announcement of Samsung Galaxy S5 Mini on 9 September 2014. The announcement said that the model was to be retailed exclusively through flipkart.com, India’s leading online retailer. Retailing experts expected the Galaxy S5 Mini launch announcement to further hurt Samsung Electronics’ relationship with brick ... More
Reference No: MAR0469TECPages: 12Published on: 17, July, 2015
Abstract: Sensor based technologies, since their integration into mobile phones, have started playing an important role in mobile based transactions. The note provides examples of sensor based communications in daily life. It provides a detailed explanation of the two most commonly used technologies - Near Field Communication (NFC) and Bluetooth Low ... More
