Reference No: CMA0096Pages: 4Published on: 1, January, 1966
Abstract: Relates to the problem of milk procurement which is affected by the numerically dominant caste structure prevailing in the village community. It highlights functional aspects of stratification. ... More
Reference No: MAR0061Pages: 4Published on: 1, January, 1966
Abstract: Raises many doubts about the role of consumer surveys and highlights the reservations of a marketing executive towards marketing research. Issues related to the tendency of jumping directly to collection of primary information are highlighted. ... More
Reference No: P&IR0062(A)Pages: 13Published on: 1, January, 1966
Abstract: The case is about the problem of interpreting the definition of "workmen" as enunciated under the Industrial Disputes Act, 1947, and judging whether Class II employees of the bank were "workmen." ... More
Reference No: MAR0285(E)Pages: 8Published on: 1, January, 1966
Abstract: The case is centred around identification of relevant information for studying the prescription behaviour of doctors in order to help the company evolve an appropriate marketing mix. It is used to depict the issues that arise in the problem definition stage of research studies. ... More
Reference No: ECO0065(A)Pages: 7Published on: 1, January, 1966
Abstract: Concerns the problem of assessing the impact of certain governmental policies on the cost structure and pricing policy of a cable company. As a result of the devalua?tion of the rupee and the policy of import liberaliza?tion, it was expected that industries would be able to utilize their ... More
Reference No: ECO0071(B)Pages: 10Published on: 1, January, 1966
Abstract: Tisco- II carries the story further. It raises the question: What should the Tatas do in the Fourth Plan? It discusses the same topics with greater emphasis on the government's economic policy and the company's strategy. ... More
Reference No: F&A0001Pages: 7 Published on: 1, January, 1966
Abstract: Focuses on the place of public deposits in the financial structure of a company. Students can analyse the problem of the extent of reliance on this source of financing. ... More
Reference No: ECO0099TECPages: 18Published on: 1, January, 1966
Abstract: This is a note on capital formation and economic development, analyzing various macro level issues in relation to the economic development of underdeveloped countries. ... More
Reference No: CMA0022Pages: 9Published on: 1, January, 1966
Abstract: Deals with the problem of procurement of milk from rural areas distribution to urban areas. It focuses on the problem of seasonality, price, contractual responsibilities, dealing with the rural producers. ... More
Reference No: F&A0033Pages: 25 Published on: 1, January, 1966
Abstract: The case relates to the consideration of a proposal for the merger of Jay Bank with Kohinoor Bank. It requires an assessment of factors relevant for putting a value on the worth of Jay Bank to Kohinoor with Jay Bank shares. The case also describes the motivation for the proposed ... More
Reference No: ECO0137TECPages: 3 Published on: 1, January, 1966
Abstract: This is an introductory note that focuses on the use of statistical information for analyzing the performance of an economy. Students are asked to examine the data and identify the most relevant for an analysis of India's economic performance. ... More
Reference No: CMA0084Pages: 5Published on: 1, January, 1966
Abstract: This case is on one of the aspects of functional management in dairying organisations viz. procurement. The specific aspect covered in this case is local sale of milk before it is despatched to the dairy. An example of a village milk producers cooperative society is quoted. The comments of the ... More
