Latest published cases

List of Latest Published Cases

  1. Crafting a Vision and Mission Statement for the Competition Commission of India

    Authors: Sharma, Sunil; Varkkey, Biju;

    Reference No: BP0392 Pages: 11 Published on: 31, March, 2016

    Abstract: The Government of India established Competition Commission of India (CCI hereafter) through an act promulgated in 2002 to shift regulatory focus from curbing monopolies to promoting competition. The organization became fully functional in 2009 and gained recognition for its proactive stance when it slapped a penalty of Rs. 6400 crore on eleven cement ... More

  2. ABC Films: Marketing Research on Product Placement (C)

    Authors: Jaiswal, Anand Kumar; Sunku, Varun;

    Reference No: MAR0483(C) Pages: 13 Published on: 31, March, 2016

    Abstract: This case is the third case of a series of cases which deal with entire process of doing marketing research. Case © discusses the process of conducting exploratory study. A gorup of MBA students have conducted exploratory study to examine the effectiveness of product placements. They need to decide whether they ... More

  3. Child Health (A)

    Authors: Ramani, K V;

    Reference No: CMHS0033(A) Pages: 19 Published on: 31, March, 2016

    Abstract: The Executive Director, UNICEF was reviewing the UNICEF 2014 report on the progress made by the WHO countries towards achieving the fourth Millennium Development Goal MDG 4. The MDG 4 called for reduction in U5 mortality (U5 represents children less than 5 years old) by a two-third between 1990 and 2015. The report mentioned 6.6 million children ... More

  4. Aravind Eye Care System: Time to Shift Gears

    Authors: Chandwani, Rajesh; Jha, Mithileshwar; Nagadevara, V.;

    Reference No: CMHS0037 Pages: 27 Published on: 31, March, 2016

    Abstract: Aravind Eye Care System (AECS) had a dream run on the growth path, providing affordable, quality eye care to the patients by building on economies of scale and developing a cross-subsidization model for financial sustainability. As the organization continued on the pursuit of growth, driven by its mission, ‘to eliminate ... More

  5. Dadri Power Plant of National Thermal Power Corporation Limited

    Authors: Shukla, Ajay; Dutta, Goutam;

    Reference No: PROD0310 Pages: 29 Published on: 31, March, 2016

    Abstract: This case deals with steps taken by NTPC in construction and project management in 500 MW power plant. The project have several innovative ways of managing challenges, in land acquisition, design, implementation, contract worker management , enforcement of safety rules , managing regulation iand in team building in leadership. A suitable case for ... More

  6. Developing MIS for National Innovation Foundation: Choosing Process, Product and Vendor

    Authors: Verma, Sanjay; Sharma, Priyanka;

    Reference No: CISG0133 Pages: 37 Published on: 31, March, 2016

    Abstract: National Innovation Foundation (NIF) was a partner organization of the Honey Bee Network (HBN), which was a networked organization of individuals, innovators, farmers, scholars, academicians, policy makers, entrepreneurs and non-governmental organizations (NGOs). The HBN worked to create a network of grassroot innovators and acknowledged him/her by protecting the IPR ... More

  7. Health Care Service Quality: Prevent Medical Errors

    Authors: Ramani, K V;

    Reference No: CMHS0038TEC Pages: 17 Published on: 1, April, 2016

    Abstract: Medical errors do happen in health care service delivery, like errors in any service industry or manufacturing industry. But, how serious are medical errors?. The seminal article "To Err is Human, Building a Safer Health System" (IOM, 1999) reported that preventable medical errors accounted for the death at least 44,000 people, and ... More

  8. Involuntary Attrition in Indian Information Technology Firms (A)

    Authors: Sohani, Shrihari Suresh; Varkkey, Biju;

    Reference No: P&IR0233 Pages: 12 Published on: 1, April, 2016

    Abstract: The case highlights the concern of involuntary attrition in Indian information technology firms. With rapidly changing technology landscape, firms are resorting to restructuring exercise resulting in job loss for middle-level professionals. The case focuses the spotlight on the grey area of employment laws and forces a rethink on the applicability ... More

  9. Alchemist Hospital

    Authors: Ramani, K V; Verma, Vinay; Garg, Abhishek;

    Reference No: CMHS0039 Pages: 10 Published on: 11, April, 2016

    Abstract: Dr. Vinay Verma, the CEO of Alchemist Hospital has been observing long waiting lines for outpatient consultations. He was aware of the importance of outpatient service quality so as to retain the outpatients who required inpatient admissions. Even though the hospital has been handing as increasing number of outpatients over ... More

  10. Raymond Design of Warehouse Operations

    Authors: Roy, Debjit;

    Reference No: PROD0313 Pages: 11 Published on: 14, April, 2016

    Abstract: Raymond was lagging behind in their customer order fulfillment process due to inefficiencies in their warehouse operations. Further, slotting of stock keeping units to the right bins was not in order. As a result, the warehouse capacity was limiting company's growth. This case draws lessons about how warehousing technology and ... More

  11. A Tale of Two Tragedies: Bhopal Gas Leak in India and BP Oil Spill in US

    Authors: Sharma, Dheeraj;

    Reference No: MAR0468 Pages: 41 Published on: 9, May, 2016

    Abstract: The case deals with comparison of two events namely Bhopal Gas Tragedy and BP Oil Spill Tragedy. Specifically, the case compares the negotiation process and the outcome of negotiation process. In other words, the case compares how negotiation was carried out on behalf of victims of these tragedies and resulted ... More

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