Reference No: CMA0149(B)Pages: 10Published on: 6, November, 1968
Abstract: Relates to the use of managerial tools rather than the norms for determining the feasibility of a rural electric cooperative. Emphasis is given on the use of breakeven analysis for determining economic feasibility during different phases of electrification and different volumes of turnover after final phase is over in retail ... More
Reference No: CMA0161Pages: 10Published on: 6, November, 1968
Abstract: Summarizes the history of a small ready-mixed cattle feed plant planned as part of the ICD project. It refers to the conception and implementation of the cattle feed factory and its paralised nature of operations. It emphasizes the effect of initial administration of project planning, the nature of the practical ... More
Reference No: CMA0158Pages: 5Published on: 6, November, 1968
Abstract: The case deals with three factors 1) VLI's concept of his work, 2) the VLI's place in the village structure in which he works, and 3) his place in the ICD structure as a final implementor. ... More
Reference No: CMA0155(B)Pages: 2Published on: 6, November, 1968
Abstract: This text details the pressures under which the PO is working. It shows factors like massiveness of the project, its wide geographic coverage combined with low budget, affecting his efficiency. It further shows that the manner in which the delegation of job has been made to two officers immediately under ... More
Reference No: CMA0151Pages: 16Published on: 6, November, 1968
Abstract: This is a general introduction to the Sarangpur Project. The case shows that while there is considerable increase in the animal husbry activities, there is no commensurate increase in funds other resources. It further shows that little is being done to devise a system of appraisal control which would enable ... More
Reference No: CMA0149(A)Pages: 18Published on: 6, November, 1968
Abstract: The promoters of a rural electric cooperative, to be established for retailing only electricity, are advised to take up all allied services also. But they have different views on the aims objectives of the rural electric cooperative hence they view the advice from differing angles. ... More
Reference No: CMA0159(A)Pages: 12Published on: 6, November, 1968
Abstract: Illustrates the need for organization, integration of activities which cannot bear control from two different organizations. It further illustrates the factors responsible for making the administrative machinery ineffective in the achievement of the objectives of the organization. It shows how understanding and commitment of people within the organization can be ... More
Reference No: F&A0149Pages: 17Published on: 1, January, 1969
Abstract: Brings out the initial problems in establishing a factory; helps in analyzing the technical feasibility and other aspects relating to establishing a business; and provides an opportunity to discuss the importance of strategic planning and its implementation. ... More
Reference No: MAR0081Pages: 16Published on: 1, January, 1969
Abstract: This case deals with the marketing problems of a company, following its modernization and expansion programme. Students are expected to discuss the problems of product policy and the nature of changes that need to be made in the sales organization to cope with the expansion programme. ... More
Reference No: PROD0073(A)Pages: 10Published on: 1, January, 1969
Abstract: The case highlights the way a company could use to its advantage a new technology for fighting recession. How this company succeeded in procuring export orders in the face of stiff competition is discussed. It also illustrates how a company can meet time limits by using its technological strength. The ... More
Reference No: MAR0079Pages: 4Published on: 1, January, 1969
Abstract: Stresses a medium sized company's overall marketing strategy in its export markets. It describes the company's product policies and export promotional methods. Students are expected to discuss and evaluate the overall export strategy, particularly in light of its size. ... More
Reference No: BP0014(E)Pages: 12Published on: 1, January, 1969
Abstract: This case is an addition to the existing series of the Mahanagar Municipal Dairy. It provides an opportunity to review the past years operation and discussion on the current problem created due to squeeze in the selling and purchasing prices of milk. ... More
Reference No: BP0028Pages: 17Published on: 1, January, 1969
Abstract: A large company is considering an investment for setting up a new foundry and workshop replacing the old workshop and foundry that had existed for a long time. The new manager, a younger son, is called upon to make the final decision as to what is to be done regarding ... More
Reference No: BP0036Pages: 7Published on: 1, January, 1969
Abstract: How can marketing orientation be achieved in the formulation and implementation of company policy in the public sector? The case deals with the appreciation of marketing orientation by top managers in the public sector; and raises issues regarding the role of the chief executives in initiating the policy, and their ... More