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Latest published cases

List of Latest Published Cases

  1. Voltas Limited (A): Business Policy

    Authors: Vathsala, S; Tripathi, D;

    Reference No: BP0144(A) Pages: 17 Published on: 1, January, 1983

    Abstract: Describes the growth of Voltas over a 25-year period. The case identifies the significant changes in the companys strategies during this period. It highlights the challenges of the 1980s, and the opportunities and threats facing the company. ... More

  2. Kerala Agricultural Development Project (B1): Special Agricultural Development unit - (SADU)

    Authors: Desai, D K;

    Reference No: CMA0584 Pages: 45 Published on: 1, January, 1983

    Abstract: This case pertains to project implementation and is a continuation of Kerala Agricultural Project (B) (CMA0539). It deals with the problems of implementation after mid-term appraisal. The Director of the Special Agricultural Development Unit is faced with the problem of assessing the impact on profitabilities of the project due to ... More

  3. Pain Balm Advertising Pretest

    Authors: Mohan, Manendra;

    Reference No: MAR0278 Pages: 16 Published on: 1, January, 1983

    Abstract: The case deals with the development and execution of creative strategy for an established brand of pain balm meant for the traditional market segment. Pretesting of visual for press advertisement is undertaken and decisions regarding interpretation of results are reviewed. Roughs used for developing advertisements for pretest, advertisements used for ... More

  4. Thinking Through a Management Situation

    Authors: Rao, Sreenivas S;

    Reference No: BP0186TEC Pages: 6 Published on: 1, January, 1984

    Abstract: In using the problem-solving and situational approach, the manager has to ask himself: (1) Whether he has understood the situation by rigorously and repeatedly asking the following questions: What? When? How? Why? Who(m)? Where? How much (many)? and (2) Whether he has brought all his creative, logical, and critical thought processes ... More

  5. Corporate Model: An Aid to Corporate Planning

    Authors: Dixit, M R;

    Reference No: BP0184TEC Pages: 18 Published on: 1, January, 1984

    Abstract: This note attempts to answer the following questions: (1) What is the structure of a model and what are its constituents? (2) How does a model assist the planning process? (3) How do we build a model? (4) What are the conditions for the success of a model? (5) What are the limitations of a ... More

  6. Thana Zilla Cooperative Fisheries Project (A)

    Authors: Gupta, V K;

    Reference No: CMA0599(A) Pages: 13 Published on: 1, January, 1984

    Abstract: Focuses on problems in achieving planned targets of the fisheries cooperative in terms of ownership of boats and harvesting of fish from the sea. ... More

  7. Damodar Valley Corporation (B): 1948-1964

    Authors: Manikutty, S; Murthy, K R S;

    Reference No: BP0171 Pages: 16 Published on: 1, January, 1984

    Abstract: The Damodar Valley Corporation was set up in 1948 and was modeled after the Tennessee Valley Authority (TVA) in USA. The Case describes the origin of the DVC idea, its setup, and its experiences in the first two decades of operations. The Case raises the interesting question of how DVC was ... More

  8. A Note on Formal Corporate Planning

    Authors: Dixit, M R;

    Reference No: BP0182TEC Pages: 17 Published on: 1, January, 1984

    Abstract: This note presents a comprehensive view of the various dimensions of formal corporate planning. It covers aspects like stepwise process for formulating corporate plans effectively and efficiently; discussion of various types of plans like strategic, operational and project plans; organizing for planning and the role of the corporate planner; reasons ... More

  9. National Bank for Agriculture and Rural Development

    Authors: Singh, Gurudev;

    Reference No: CMA0589TEC Pages: 6 Published on: 1, January, 1984

    Abstract: Gives the genesis of the establishment of NABARD, its objectives and functions, resources, and performance during the first year of operations. ... More

  10. Dharwar Drilling Society

    Authors: Mote, V L; Malya, M Meenakshi;

    Reference No: QM0195 Pages: 3 Published on: 1, January, 1984

    Abstract: The case describes a problem faced by the President of Dharwar Drilling Society. In areas around Dharwar irrigation is essential for increasing agricultural production. The way to get water is through drilling. However, the well drilled may be dry, hence the farmers are reluctant to take a chance. The President ... More

  11. Strategic Management of Public Enterprise: A Framework for Analysis

    Authors: Murthy, K R S;

    Reference No: BP0178TEC Pages: 21 Published on: 1, January, 1984

    Abstract: The note proposes a model in the evolution of strategic management of public enterprise. The model is based on case studies of seven public enterprises in our countries: India, Brazil, United States and Italy. It develops concepts relevant to public enterprise management drawing from corporate strategy and politica l science. ... More

  12. Naik's Dilemma

    Authors: Chopra, Anil; Rao, Sreenivas S;

    Reference No: BP0188 Pages: 1 Published on: 1, January, 1984

    Abstract: Illustrates how managers are likely to face an awkward situation if they act on an impulse without first being sure of their facts. Naik assumes that Patil, one of his subordinates, is the one who has been promoted and congratulates him. Patil takes it for granted that his boss knows ... More

  13. Commercial Vehicle Industry in India

    Authors: Dixit, M R;

    Reference No: BP0185TEC Pages: 19 Published on: 1, January, 1984

    Abstract: The note describes the structure and performance of the commercial vehicle industry in India. Data on sales, production and financial performance of various companies operating in the industry are given. Also given are data on the plans of existing companies and those of new entrants. The student is required to ... More

  14. Dansk Designs Limited (DDL)

    Authors: Dixit, M R;

    Reference No: BP0183TEC Pages: 7 Published on: 1, January, 1984

    Abstract: The note discusses the major stages in the evolution of DDL's corporate strategy and the factors affecting its evaluation; and evaluates the proposed changes in strategy. ... More

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