Reference No: CIIE0010Pages: 26Published on: 1, January, 2018
Abstract: The case tells the story of a first generation entrepreneur, Dhirendra Singh, and his struggle for 15 years to establish a mango pulp based beverage marketing company without any external support and funding. The case highlights the travails that Dhirendra goes through in marketing an undifferentiated product such as mango drink ... More
Reference No: BP0408(A)Pages: 8Published on: 20, December, 2017
Abstract: Diagnostics services in India were growing at 20% annually with billing of USD 3.4 billion. With WTO’s GATS, foreign competition was arising. Dr. Lal PathLabs had formidable brand recognition and Dr. Arvind Lal was wondering whether to accept private equity and induct management professionals to keep pace with competitors through acquisitions ... More
Reference No: CIIE0008Pages: 16Published on: 20, December, 2017
Abstract: This case presents the hybrid business model of a social venture Gramshree. It provides arich description of an actual decision situation faced by the board of trustees regarding the selection of marketing channel for Gramshree for bringing sustainability to the business. Gramshree aimed at empowering women artisans by ensuring a ... More
Reference No: BP0408(B)Pages: 21Published on: 20, December, 2017
Abstract: India’s diagnostics business valued at USD 10 billion was growing at 20% annually. Several players with different business models competed. Dr. Lal PathLabs, the world’s largest histopathology centre led with a menu of 3,500 tests, 1,600 collection centres and 7,000 pick-up points. Its Initial Public Offer had been oversubscribed 33.41 times and the team ... More
Reference No: HRM0239(A)Pages: 8Published on: 13, December, 2017
Abstract: The chairman of the 60-year old company Texica, Ashutosh Verma approached Dr. Asim Vakil, who has a wide experience in consulting turnaround activities in declining organizations. The organization had undergone few rounds of downsizing and was also reporting about 15-20% attrition in the organization. Dr. Vakil was requested to redesign ... More
Reference No: CMA0818Pages: 15Published on: 13, October, 2017
Abstract: Hindustan Gum is an agro-processor in Jodhpur, Rajasthan. It is primarily in the business of processing guar gum. The market volatility in demand and prices have shot up due to the need of guar gum in the new and growing shale gas fracking, primarily in the US. Hindustan Gum has ... More
Reference No: BP0401Pages: 35Published on: 29, August, 2017
Abstract: Rivigo, a new entrant in the trucking business in India, believed that a new paradigm in the trucking/logistics industry could be brought about that would not only improve the quality of service dramatically, but also upgrade a truck driver’s lifestyle. While the industry faced driver shortage largely due ... More
Reference No: PSG0123Pages: 19Published on: 28, July, 2017
Abstract: ‘Saksham’, a corporate social responsibility (CSR) initiative of one of the largest public sector companies in India, the Gas Authority of India Limited (GAIL), provides specific training in skills required for plastic industry to low-income communities potentially affected by GAIL’s business operations. Unlike a typical GAIL CSR programme, which ... More
Reference No: CIIE0006Pages: 17Published on: 12, July, 2017
Abstract: The case is about an online venture that enables believers to pursue their faith in the several Hindu gods and goddesses in India. The beliefs of the around 1.2 billion population of India in the divine, serve as a lucrative market for religious and spiritual services. Further, India is an ideal ... More
Reference No: OB0226TECPages: 14Published on: 19, May, 2017
Abstract: The purpose of this note is to help readers understand organisational structure better by making them recognize the intricacies of structure and its alignment with various other elements of organisation. We first introduce organisations as open systems, describe the elements of an organisation and stress the importance of alignment of ... More
Reference No: MAR0490Pages: 15Published on: 13, April, 2017
Abstract: The case describes the beginning and growth of a social enterprise ‘Okhai’, started to help women artisans from rural areas with no income and a poor social background. It helped women by promoting their handicraft and making it popular in the domestic and international market. As the organisation grows, it ... More
Reference No: RJMC0043Pages: 16Published on: 29, March, 2017
Abstract: In July 2016, Baba Iqbal Singh Kingra Ji, Chairperson, The Kalgidhar Trust-Society (TKTS), a non-profit social development organization based in Himachal Pradesh, India, wanted a plan for expanding the rural school activities of TKTS. In 2012, TKTS had fixed a target of 500 academies with 250,000 students to be achieved by 2020. As of 2016, it ... More
Reference No: COMM0016Pages: 17Published on: 29, March, 2017
Abstract: EFY Group is a media group in the electronic industry, with four main activities: (1) publishing print magazines that focused mainly on the electronics industry in India—this was the main activity; (2) publishing digital (pdf) versions of the print magazines; (3) managing ten online communities; and (4) conducting events for the electronics industry. ... More
