Reference No: MAR0031(A)Pages: 21Published on: 1, January, 1966
Abstract: Evolution of the advertising problem for a detergent soap on the basis of the analysis of the product, and reports of the company's marketing research department and its advertising officer. ... More
Reference No: ECO0009(A)-HindiPages: 8 Published on: 1, January, 1966
Abstract: इस केस में अहमदाबाद वस्त्रोद्योग अनुसंधान एसोसिएशन द्वारा सन् 1959 में तैयार किये गये सूती वस्त्र से संबंधित एक माँग अध्ययन के बारे में बताया गया है। उसकी कार्य प्रणाली और मान्यताओं के संदर्भ में अटीरा अध्ययन के मूल्यांकन करने और पूर्वानुमान में लॉग मॉडलों के उपयोग के उदाहरण प्रस्तुत करने के लिए इस केस का उपयोग किया जा सकेगा। ... More
Reference No: BP0019(C)Pages: 7Published on: 1, January, 1966
Abstract: The Tithwal Mills Management is again forced to reconsider its polices, in the light of new restrication on credit in post by Reserve Bank. This Restriction mainly influence the cotton cloth trade, but to some extent influences the mills purchasing and inventory polices. ... More
Reference No: ECO0004Pages: 11Published on: 1, January, 1966
Abstract: Considers the demand, production and investment targets of the three Five Year Plans to reassess the growth prospects of the machine tools industry. The case is also concerned with the development of demand indicators for the industry as a guideline for the company's planning. "A Note on Machine Tool Industry" ... More
Reference No: CMA0085Pages: 5Published on: 1, January, 1966
Abstract: This case is on one of the aspects of functional management in dairying organisations viz. procurement. The specific aspect covered in this case is chilling of milk and its effect on reduction of sourage. An example of a village-level milk producers cooperative society is quoted. The incremental expenses of cooling ... More
Reference No: PROD0037Pages: 9 Published on: 1, January, 1966
Abstract: Describes how a manufacturing organization plans to introduce preventive maintenance procedures in its plant. The problems that are encountered while introducing preventive maintenance and the paperwork that is necessary are discussed. It also highlights the possible savings that could be made by the introduction of preventive maintenance in a large ... More
Reference No: PROD0006(D)Pages: 11Published on: 1, January, 1966
Abstract: This is an exercise in establishing economic batch quantities for manufacture. In the light of the concepts covered in a background note, "A Case against the Economic Batch Quantity" (The Manager, January 1964, Management Publications Limited, London), throughout time, setup time, etc are to be used. ... More
Reference No: CMA0073Pages: 5Published on: 1, January, 1966
Abstract: Describes ways means of minimization of cost of fat testing at every procurement centre of a dairy. Different alternative systems of fat testing and their adoption by the village procurement centres are viewed from the point of view of cost minimization, rate of adoption, and practical difficulties to be faced ... More
Reference No: OB0001(B)Pages: 2Published on: 1, January, 1966
Abstract: The case deals with problems of expansion of a company in Baroda, i.e. finding appropriate land, and negotiations with the government for acquiring this land. It raises questions regarding the government's industrial development policy. ... More
Reference No: PROD0035TECPages: 14Published on: 1, January, 1966
Abstract: The note deals with computational techniques for solving difficult management problems in a simple and mechanical way. It covers the two major methods: Distribution method and Simplex method. The working details for these two methods are described with the help of examples. The role of the Simplex method in solving ... More
Reference No: MAR0052Pages: 8 Published on: 1, January, 1966
Abstract: This is an exercise case for training students in framing survey questionnaires. It is in two parts. Part I, depicting the problem as well as identifying needed information, is to be distributed in advance. Students are asked to submit a prepared questionnaire. Part II is the actual questionnaire used by ... More
