This case describesg the experience of one of the customers of Deep Valley Solutions Limited (DVS), a software product development company located in Bangalore, Karnataka State. DVS develops and sells packaged software that supports the management of supply chain. Roger Smith is the coordinator from customer end. His company has bought the software of DVS for worldwide implementation. Manohar and Anand, the founders of DVS, are required to review their experience with the client and develop directions for interfacing project management with customer management.