Reference No: CMA0555(C)Pages: 9Published on: 1, January, 1982
Abstract: This case deals with the storage operation of milled rice in the monopsony procurement, processing, and distribution situation of the Paddy Marketing Board in Sri Lanka. The chairman has to decide whether he should go in for modern storage systems of silos or make do with the existing storage with ... More
Reference No: CMA0771EXPages: 4Published on: 1, January, 1998
Abstract: This case deals with the dilemma of a multipurpose cooperative society whether or not it should borrow input marketing credit. The society is aware that such a facility would enable it to enlarge its input sales and improve its viability. Yet it needs to examine its binding constraints such as ... More
Reference No: BP0144(E)Pages: 30Published on: 1, January, 1983
Abstract: Traces the evolution of the marketing function in Voltas, and outlines the current marketing organization. The Case explores the implications of the million dollar question faced by the management: What did it mean to have the diverse marketing activities under one umbrella--Voltas? ... More
Reference No: CMA0533Pages: 21Published on: 1, January, 1981
Abstract: A state marketing federation, taking advantage of the scheme of the National Cooperative Development Corporation, started a cold storage without a detailed feasibility report. The unit failed to get sufficient volume of business. Inefficient management made the cold storage unpopular with the users. some consultants were called in to suggest ... More
Reference No: CMA0555(D)Pages: 21Published on: 1, January, 1982
Abstract: Considers procurement, storage-transport, milling-storage and distribution in an integrated manner. The chairman is faced with the problem of deciding whether he should set up a modern storage and processing complex as against the existing disintegrated system. ... More
