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  1. FoodWorld (B): Supply Chain Strategy

    Authors: Raghuram, G; Banerjee, Bibek; Koshy, Abraham;

    Reference No: MAR0325(B) Pages: 36 Published on: 27, September, 1999

    Abstract: FoodWorld is a division of Spencer's, the retailing company of RPG Enterprises (RPG). This case focuses on the supply chain strategy. The key issues were 1) what to stock, 2) where and whom to source from, 3) how to reduce total delivery time from vendor to store and 4) how to reduce the cost ... More

  2. Bharat Footwear Limited Discount Coupons

    Authors: Shah, Bhavin; Ravichandran, N;

    Reference No: QM0282 Pages: 7 Published on: 12, September, 2018

    Abstract: The case presents a customer’s experience during the purchase of a pair of shoes in an upmarket retail outlet of Bharat Footwear Limited (BFL), in Ahmedabad, wherein he was offered a discount coupon meant for shareholders, at a shared consideration of 60 (buyer) and 40 (agent). The customer needs to decide ... More

  3. Meena's Bus Body Building Project

    Authors: Gupta, G S;

    Reference No: ECO0320 Pages: 10 Published on: 1, January, 1991

    Abstract: This case is based on a project prepared for the development of rural people in a taluka of Quilon district of Kerala. The project involves bodybuilding works for buses and other commercial vehicles under the cooperative form of organization. The cooperative society is expected to be formed by a group ... More

  4. A Note on the Television Industry

    Authors: Murthy, K R S;

    Reference No: BP0225TEC Pages: 40 Published on: 1, January, 1990

    Abstract: The note on the television industry describes government policies governing the manufacture and sale of TV sets in the 70s and 80s. It also covers the trends in the world consumer electronics industry, which supplied the technology and some components of the Indian industry as well as trends in the ... More

  5. Punjab Machinery Company (A)

    Authors: Hegde, B K;

    Reference No: PROD0006(A) Pages: 18 Published on: 1, January, 1965

    Abstract: A trading organization starts manufacturing some of the machine tools it was selling, and finds difficulty in meeting the delivery schedules. The case highlights the need for inventory control, raw material standardization, establishment of operation standards, reorganization of functions, and other systems and procedures. A good deal of data on ... More

  6. Actions Speak Louder Than Words: The Underlying Assumptions About How Advertising Works as Revealed in Practice

    Authors: Halve, Anand;

    Reference No: MAR0354TEC Pages: 19 Published on: 6, October, 2004

    Abstract: This material has been prepared as an aid to teaching Advertising Management. It considers the theoretical background and guidelines on the practice of advertising suggested in textbooks, and places these guidelines alongside the applications of these principles in real life situations. The material is not intended to be comprehensive, and ... More

  7. Hindustan Engineering Company Limited

    Authors: Korgaonker, M G;

    Reference No: PROD0141 Pages: 3 Published on: 1, January, 1978

    Abstract: Deals with the setting up of suitable incentives in a machine shop. It focuses on long? and short?term problems involved in adopting either individual or group incentive schemes in such shops. ... More

  8. Rubamin Limited

    Authors: Gandhi, Shailesh;

    Reference No: F&A0472 Pages: 14 Published on: 1, December, 2005

    Abstract: The case is about evaluating strategic planning and identifying key result areas and appropriate performance measures in a multi-divisional chemical company having multiple locations. After unsuccessful diversification efforts in the initial years, the company has focused on three strategic businesses, namely, zinc oxide, cobalt and specialty chemicals. All three businesses ... More

  9. Modern Bakeries (India) Limited: The Ahmedabad Unit and Its Management

    Authors: Prahalad, C K; Thomas, Philip S;

    Reference No: BP0070 Pages: 23 Published on: 1, January, 1976

    Abstract: Facilitates discussion of action potentials facing the general manager of a field unit of a public sector company. The manager is under pressure from headquarters to improve sales and capacity utilization appreciably in view of a marked drop in the offtake of the State Nutritional Programme. The management systems available ... More

  10. Seth Dhaniram - C&FA

    Authors: Chudasama, Nishchal; Raghuram, G;

    Reference No: MAR0350 Pages: 10 Published on: 27, April, 2003

    Abstract: The case ventures to explore the typical distribution channel in the Indian market. The case revolves around his company, Logistics Solutions, a 100-year-old trading and distribution firm, which provides carrying and forwarding services to JOSH Denims, a leading manufacturer and marketer of denim garments. Over a year, an entire tier ... More

  11. Modern Bakeries (India) Limited, Ahmedabad (B)

    Authors: Mehta, S C; Vora, M N;

    Reference No: MAR0071 Pages: 15 Published on: 1, January, 1968

    Abstract: The case involves the students in a realistic situation wherein they have to understand the consumption behaviour and buying pattern of the consumers with regard to bread, and develop a distribution plan for a large public sector bakery set up in Ahmedabad, keeping fully in view the types of retail ... More

  12. Chilli in Soup (B)

    Authors: Bandyopadhyay, T.; Raghuram, G;

    Reference No: CMA0811(B) Pages: 35 Published on: 12, June, 2008

    Abstract: A famous brand of sauce tested positive for Sudan I (a prohibited carcinogenic dye added for colour enhancement), which led to the biggest food products recall off the shelves in supermarkets and departmental stores of Britain. This brought to light that the mandatory testing of Sudan I by Spices Board ... More

  13. Tata Nano in Singur: An (In)Fertile Landscape for Industrialization? (A)

    Authors: Rai, Rajnish;

    Reference No: PSG0146(A) Pages: 17 Published on: 13, June, 2023

    Abstract: In 2008, amidst widespread farmers’ agitation over land acquisition issues, Ratan Tata, despite investing ₹300 crores, was compelled to abandon the Tata Nano project in Singur. Using Kingdon’s multiple agenda setting model, this case examines why despite the huge victory of West Bengal’s Left Front government in 2006 on the motto ... More

  14. Tata Nano in Singur: An (In)Fertile Landscape for Industrialization? (B)

    Authors: Rai, Rajnish;

    Reference No: PSG0146(B) Pages: 4 Published on: 13, June, 2023

    Abstract: In 2008, amidst widespread farmers’ agitation over land acquisition issues, Ratan Tata, despite investing ₹300 crores, was compelled to abandon the Tata Nano project in Singur. Using Kingdon’s multiple agenda setting model, this case examines why despite the huge victory of West Bengal’s Left Front government in 2006 on the motto ... More

  15. The Indian Tractor Industry

    Authors: George, Celine; Paul, S;

    Reference No: ECO0285TEC Pages: 22 Published on: 1, January, 1984

    Abstract: Elaborates the environment of the tractor industry and highlights profiles of some of the main competitors within the tractor industry. ... More

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