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  1. Marico Limited: Warehouse Automation and Technology Selection

    Authors: Roy, Debjit; Yadu, Bipin ;

    Reference No: CTL0005 Pages: 22 Published on: 27, December, 2024

    Abstract: The case demonstrates how warehousing automation projects are pitched, initiated and executed when the management is sceptical of the success of new technologies. In FY 2020–2021, Marico achieved a record-high turnover of USD 1.3 billion. The company’s future looked bright, and sales were expected to increase. The situation on the shop ... More

  2. Torrent Gujarat Biotech Limited (C)

    Authors: Chandra, Pankaj; Chaudhuri, Shekhar; Dixit, M R; Rao, Sreenivas S; Rao, V Venkata;

    Reference No: BP0265 Pages: 8 Published on: 8, January, 2001

    Abstract: This case describes the situation faced by the management of Torrent Gujarat Biotech Limited (TGBL), a company that was set up to manufacture Penecillin G, an antibiotic, in mitigating unexpected developments in the policy and competitive environment. The economics of the penicillin project changed drastically when the government liberalized the ... More

  3. Allegiance Corp Bank (ACB): Restructuring Private Banking?The CRM Way

    Authors: Acharya, Prachi;

    Reference No: MAR0414 Pages: 13 Published on: 26, March, 2010

    Abstract: The case deals with Allegiance Corp Bank's Private Banking Function. Allegiance Corp Bank is a Private Sector bank operational in India since early 90's. Private Banking, at Allegiance Corp Bank is a function that caters to High Networth Individuals and cross sells investment products to them. Services include free of ... More

  4. Core Emballage Limited - Out of the Box

    Authors: Monippally, M M; Krishna, Sunanda;

    Reference No: COMM0005 Pages: 13 Published on: 13, May, 2009

    Abstract: Core Emballage Limited (CEL), Gujarat, India, reached a plateau in 2006 in its business of corrugated packaging solutions. Geographical expansion was not feasible. Although making marginal operating profits, CEL was weighed down by heavy depreciation and interest on loans. The idea of diversifying into unrelated nutraceuticals (nutritional healthcare products) cropped up ... More

  5. Memorable Shaadi (Abridged)

    Authors: Sud, Mukesh; Sharma, Supriya; Mendonca, Valerie;

    Reference No: CIIE0009AB Pages: 4 Published on: 6, November, 2017

    Abstract: Ujwal Kalra founded Memorable Shaadi in 2014 while awaiting admission to the Indian Institute of Management Ahmedabad. The startup offered services connecting clients and vendors in the Indian wedding industry. The case elaborates Ujwal’s journey as an entrepreneur and the choices he made including hiring a co-founder and working remotely ... More

  6. Human Resource Management (D): Compensation Management

    Authors: Maheshwari, Sunil Kumar;

    Reference No: P&IR0198(D)TEC Pages: 6 Published on: 20, June, 2006

    Abstract: This note is the fourth in the series on Human Resource Management. Various aspects of compensation management are described here. Compensation helps in attracting and retaining employees in the organization. The components of compensation consist of the base salary, pay incentives and indirect compensation. The design of a compensation system ... More

  7. Lotus Thread Company Limited (C)

    Authors: Jain, Abhinandan K; Raghuram, G;

    Reference No: PROD0228(C) Pages: 9 Published on: 1, January, 2000

    Abstract: This case follows up the case Lotus Thread Company Limited(A) (LTCL-A) by focusing on an important area in the logistical decision making hierarchy. The main issue is that of distribution network design and some of its major consequences. The company, while examining its logistics network has identified three options ... More

  8. Mohan Dixit

    Authors: Gupta, Vishal; Premapuri, Priyanka;

    Reference No: OB0233 Pages: 7 Published on: 26, June, 2018

    Abstract: Mohan Dixit, Head, Sales and Marketing, India Operations, EuroMotoCorp Pvt. Ltd., an automobile manufacturing multinational company headquartered in Munich, Germany. This case outlines the harried nature of his life: professional problems (decrease in the market share, not being able to say 'no', unable to delegate, pressed for time, member of ... More

  9. Power Projects and Products Ltd. (C)

    Authors: Dixit, M R;

    Reference No: BP0220(C) Pages: 5 Published on: 1, January, 1990

    Abstract: This case describes the system developed by Power Projects and Products Limited for identifying and evaluating opportunities for the company. The senior management team at the company is required to evaluate the system and decide whether to accept it or not. ... More

  10. RSWC and SSLL:PPP in Agri Warehousing

    Authors: Jain, Rekha; Raghuram, G;

    Reference No: CIPR0013 Pages: 60 Published on: 27, June, 2013

    Abstract: This case is based on a review of the Memorandum of Understanding between Rajasthan State Warehousing Corporation (RSWC), a government owned corporation and Shree Shubham Logistics Limited (SSLL), a private entity. In this context, it highlights the issues and challenges in managing Public Private Partnerships in rural infrastructure in agri ... More

  11. Shivani Carriers Pvt Ltd: Managing Employee Motivation at the Bottom of the Pyramid

    Authors: Sharda, Kirti;

    Reference No: OB0224 Pages: 18 Published on: 31, March, 2016

    Abstract: The case, “Shivani Carriers Pvt. Ltd.: Managing Employee Motivation at the Bottom of the Pyramid”, has been designed to teach students about the basic principles of employee motivation. The case is also a representative example of the problems faced by small and medium-sized businesses in employee acquisition, motivation, and retention, ... More

  12. Brown (India) Private Limited **

    Authors: Shah, B G; Varshneya, K L;

    Reference No: F&A0187 Pages: 8 Published on: 1, January, 1972

    Abstract: The management of Brown (India) Private Limited, a wholly-owned subsidy of the Brown Group, UK, was considering various alternatives for raising additional funds for expansion, either by borrowing or by an issue of shares to the Indian public. If the shares are issued to the Indian public, what should ... More

  13. CCI: Optimal Floor Pricing Model for the E-Auction Market

    Authors: Narayanaswami, Sundaravalli;

    Reference No: O&DS0001 Pages: 8 Published on: 3, August, 2023

    Abstract: The Cotton Corporation of India Ltd. (CCI) is a Miniratna company of the Government of India (GoI), under the Ministry of Textiles. CCI has been serving in the field of marketing of Indian cotton for the past five decades. As an independent entity under GoI, CCI undertakes Minimum Support Price ... More

  14. The Odyssey of Savita and Krishna

    Authors: Rajdhyaksha, Ujvala; Vohra, Neharika; Bhatnagar, Deepti; Moorthy, Ravi;

    Reference No: OB0213 Pages: 16 Published on: 5, March, 2013

    Abstract: This case is in four parts, highlighting the crossroads at which the protagonist Savita finds herself in and the difficulties she faces in balancing her career aspirations with family responsibilities. A Fellow of Indian Institute of Management (IIM) Ahmedabad, Savita’s dilemmas concern working in a prestigious management institute in ... More

  15. Jindal Vijayanagar Steel Limited (B): Installation of Corex-I and II

    Authors: Dutta, Goutam;

    Reference No: QM0279(B) Pages: 10 Published on: 29, March, 2019

    Abstract: COREX, a new technology brought by Mr. Jindal, froze before going into live operations resulting in 10 month delay. This case discusses the project management monitoring methods used by them. Their use of Microsoft Project in place of Primavera is interesting. Before this, India did not have expertise in COREX. The ... More

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