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Search results for 'Business strategy and c'

Related Searches: Business strategy and co, Business strategy and com, Business strategy and comp, Business strategy and competi, Business strategy and compe

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  1. Village Adoption: A Strategy for Intensive Agricultural Financing by a Commercial Bank Branch

    Authors: Desai, B. M; Bandyopadhyay, S C;

    Reference No: CMA0353 Pages: 17 Published on: 18, September, 1975

    Abstract: The case provides an illustration of the application of the area approach of financing which is widely prevalent in India. For this purpose, it uses identification of the village as a possible strategy to the area approach. It provides information for comparing the area (group) with scattered individual approaches of ... More

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  2. Cosmo Films Limited: Operations at Aurangabad (A)

    Authors: Dixit, M R; Jain, Abhinandan K;

    Reference No: BP0286 Pages: 14 Published on: 23, January, 2003

    Abstract: This case describes the tasks faced by Ranabir Mukherjee, recently appointed Vice President (Operations), in comprehending the operations of Cosmo Films, a company in the business of packing films, and developing a strategy and plans for enhancing effectiveness and efficiency. It presents the background of the company, the outcome of ... More

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  3. Ambush Marketing: Attack and Defense

    Authors: Tripathi, Sanjeev;

    Reference No: MAR0462TEC Pages: 11 Published on: 18, March, 2015

    Abstract: As sponsorship is gaining in importance in the overall communication strategy for firms, so is the practice of ambush marketing. This note discusses strategies that can be used by firms to ambush and also how to prepare for defense from ambush attacks. It also discusses how consumers perceive and react ... More

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  4. Stahmann Farms

    Authors: Sharma, Meenakshi;

    Reference No: BP0378 Pages: 20 Published on: 19, January, 2015

    Abstract: Stahmann Farms Enterprises is an Australian company focused on farming, processing, and marketing of pecans and the high-end macadamia nut. Owning pecan farms, but depending for macadamia exclusively on supply from farmers, it is facing challenges in sourcing nuts and keeping its business profitable to reach the low target of ... More

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  5. ONDC: Catalysing Digital Transformation in India's E-Commerce Landscape

    Authors: Tiwari, Tara; Setia, Pankaj;

    Reference No: CDT0003 Pages: 17 Published on: 10, October, 2025

    Abstract: Open Network Digital Commerce (ONDC) is a Government of India initiative aimed at democratising e-commerce in India by encouraging fair competition and eliminating platform monopolies. It leverages open protocol to allow businesses of all sizes and industries to join its network, consistently adding new categories and participants since its launch. ... More

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  6. Kapila Krishi Udyog Limited

    Authors: Singh, Kunwar Milind; Singh, Sukhpal;

    Reference No: CMA0822 Pages: 15 Published on: 31, May, 2021

    Abstract: Kapila Krishi Udyog Limited, a Kanpur-based cattle feed manufacturer, was the market leader in the organised cattle feed market in North India. The organised cattle feed market was estimated at around 17–18% of India’s cattle feed market. The product was commodity type and had demand mainly in rural and semiurban ... More

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  7. Clariant India Limited (B)

    Authors: Dixit, M R; Pandey, I M;

    Reference No: BP0274 Pages: 19 Published on: 23, July, 2002

    Abstract: This case presents the initiatives of Mr. Rastogi, the first managing director of Clariant India Limited, in building a performing culture and shaping the strategy of the company. On March 23, 1995, Sandoz International Limited announced the worldwide demerger of its chemical business and spun off an independent chemicals company called Clariant ... More

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  8. Aravind Eye Care System: Time to Shift Gears

    Authors: Chandwani, Rajesh; Jha, Mithileshwar; Nagadevara, V.;

    Reference No: CMHS0037 Pages: 27 Published on: 31, March, 2016

    Abstract: Aravind Eye Care System (AECS) had a dream run on the growth path, providing affordable, quality eye care to the patients by building on economies of scale and developing a cross-subsidization model for financial sustainability. As the organization continued on the pursuit of growth, driven by its mission, ‘to eliminate ... More

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  9. Core Emballage Limited - Out of the Box

    Authors: Monippally, M M; Krishna, Sunanda;

    Reference No: COMM0005 Pages: 13 Published on: 13, May, 2009

    Abstract: Core Emballage Limited (CEL), Gujarat, India, reached a plateau in 2006 in its business of corrugated packaging solutions. Geographical expansion was not feasible. Although making marginal operating profits, CEL was weighed down by heavy depreciation and interest on loans. The idea of diversifying into unrelated nutraceuticals (nutritional healthcare products) cropped up ... More

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  10. Simplifly Deccan: Evolution of Low Cost Carrier in India

    Authors: Bayon, Manoj; Ravichandran, N;

    Reference No: BP0321 Pages: 28 Published on: 2, January, 2008

    Abstract: The case provides an opportunity to evaluate the business strategy adopted by India's largest low cost airline. The focus of the discussion should be to review the strategy so far and identity immediate priorities of Air Deccan in the next two years. The case provides the background information on the ... More

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  11. Azooka Life Sciences 2024

    Authors: Jacob, Joshy; Varma, Jayanth R;

    Reference No: F&A0580 Pages: 12 Published on: 7, February, 2025

    Abstract: Azooka, a biotech company, had achieved a fair degree of success by relying solelyon seed funding and grants. But as the company contemplated its future growth trajectory, it had to review its financing options. The case outlines three strategies that Azooka could adopt over the next 3-5 years. First, it ... More

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  12. GEF India Private Limited 2010: Launching a New Brand of Edible Oil

    Authors: Jain, Abhinandan; Singh, Vivek;

    Reference No: MAR0487 Pages: 18 Published on: 3, January, 2017

    Abstract: In March 2010, Mr. Chandra Shekhara Reddy, Vice President, Sales and Marketing, was reviewing the launch plan for the first brand of cooking oil, Freedom Refined Sunflower Oil, of GEF. GEF was set up by a professional turned entrepreneur, in Andhra Pradesh in 2009. The case provides a brief profile of the ... More

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  13. Cosmo Films Limited: Corporate Strategy (A)

    Authors: Dixit, M R; Jain, Abhinandan K;

    Reference No: BP0288 Pages: 22 Published on: 23, January, 2003

    Abstract: This case focuses on the task before Mr. Sushil Mittal who has been asked to takeover as the profit centre head of Cosmo Films Limited, a company in the business of packing films. He is required to formulate and implement a turnaround strategy. The case provides details like the background ... More

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  14. HONEYVEDA: Scaling Startup Presence Across the Honey Value Chain

    Authors: Dani, Reeva; Mendonca, Valerie; Singh, Sukhpal;

    Reference No: CIIE0038 Pages: 23 Published on: 11, March, 2026

    Abstract: HoneyVeda was founded in 2019 by Hardik Joshi, a business-analyst-turned-apiarist, to promote ethical beekeeping practices and produce and sell high-quality honey. To realise this vision, the startup partnered with farmers, farmer producer organisations (FPOs) and government agencies to supply beekeeping equipment, deliver training to novice beekeepers and produce honey from bee ... More

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