Reference No: MAR0062(C)Pages: 13Published on: 1, January, 1967
Abstract: This is the third case in the series, giving information collected through the research design and instruments outlined in Case (B). The focus of this case is on discussing alternative approaches for interpreting information for the purpose of aiding recommendations for specific decisions. ... More
Reference No: STR0496Pages: 18Published on: 31, December, 2025
Abstract: Arvind Limited, headquartered in Ahmedabad, Gujarat, India, was a leading textile conglomerate and ranked among the world's largest fabric manufacturers. It manufactured and supplied fabrics to global brands, including Calvin Klein, Gap Inc., Tommy Hilfiger, and the U.S. Polo Association. The sustainability-profitability dilemma was one of the key challenges ... More
Reference No: MAR0293TECPages: 28 Published on: 1, January, 1987
Abstract: A field exercise to find out prices charged to consumers forms the basis of this note. An attempt was made by student researchers to conceptualize as to what considerations organizations take into account while fixing their prices and pricing strategies. The reasons for a much larger or smaller spread between ... More
Reference No: BP0384Pages: 18Published on: 12, May, 2015
Abstract: This case describes the innovations of a medical practitioner over six decades of practice. It provides an opportunity to the participants to analyse the motivation, processes, constraints and outcomes or innovating efforts of individuals as opposed to corporates. During his career Dr. Shah has experimented with novel methods of treatment, ... More
Reference No: CISG0106Pages: 7Published on: 14, July, 2009
Abstract: Vehicle theft has assumed menacing proportions in India. Every year, thousands of vehicles are stolen. These vehicles are then sold back to unsuspecting customers. The case explores the possibility of creating an IT-based system which would help the unsuspecting citizens to verify credentials of the second-hand vehicle by providing relevant ... More
Reference No: CIIE0025(B)Pages: 8Published on: 3, December, 2021
Abstract: This case describes the entrepreneurial journey of two college friends — Anchal Taatya and Abhiram Nukalapati. While studying at IIM Ahmedabad, they saw an opportunity for aggregating credit card discounts and launched a pilot in February 2019 under the name Circles. Circles helped discount seekers and credit card holders to connect and ... More
Reference No: CMA0819Pages: 10Published on: 31, March, 2017
Abstract: During 2016, Vishant Patel, the founder of Patidar Exports Private Limited (PEPL), an export firm for cotton and other products in Ahmedabad, was planning to export raw cotton to more countries, though he had already exported cotton to countries like China, Bangladesh, Pakistan and Vietnam. He found that Indonesia, Turkey and ... More
Reference No: CMA0208Pages: 4Published on: 18, November, 1970
Abstract: This case brings out the importance of functional and channel relationship of Taluka Purchase and Sales Unions in the fertilizer distribution channel, especially in the present context of decontrol of fertilizers. It also tackles the relationship between the functions to be performed and the decisions about he distribution channel. ... More
Reference No: O&DS0005EXPages: 3Published on: 22, April, 2024
Abstract: Palak Sheth is the proprietor of Vastrapur Widgets Limited (VWL), which manufactures widgets for machines that produce engineering goods. Sheth is facing a dilemma regarding an export order for 1,000 units. The dilemma is whether VWL should use the existing raw material or discard it and use new raw material, which ... More
Reference No: PSG0107Pages: 13Published on: 1, January, 2009
Abstract: The top management of MPSEZ met to decide on the final price band of its public issue, which was the first of its kind in India. While the lead underwriter had suggested a price band of Rs. 400-440, the company officials were not very sure about the same. It was ... More
Reference No: CMA0043(A)Pages: 17Published on: 1, January, 1965
Abstract: The case covers the attempts made by the State Government in finalizing its plan for a period of five-years. The Working Committee appointed by the Government considers the availability of resources and resource allocation and the steps to be taken for implementing the Plan. ... More
Reference No: MAR0533Pages: 23Published on: 16, August, 2023
Abstract: The Digital Adoption Platform (DAP) software market had just started to gain traction. Whatfix was emerging (and was recognised) as a leader in the DAP space. When the company had entered the market, its products had been industry-agnostic. However, with the acceleration in digital transformation triggered by the COVID-19 pandemic, ... More
Reference No: COMM0005Pages: 13Published on: 13, May, 2009
Abstract: Core Emballage Limited (CEL), Gujarat, India, reached a plateau in 2006 in its business of corrugated packaging solutions. Geographical expansion was not feasible. Although making marginal operating profits, CEL was weighed down by heavy depreciation and interest on loans. The idea of diversifying into unrelated nutraceuticals (nutritional healthcare products) cropped up ... More
Reference No: F&A0578Pages: 9Published on: 29, August, 2025
Abstract: The case explores the intricacies of debt refinancing decisions in the context of large real estate assets. Neelima Patel, representing Roha Foods—a business-to-business food product supplier—faced a crucial financial decision. Having financed the company's expansion with a floating-rate mortgage loan from Cuttak Bank, she was now presented ... More
Reference No: PROD0316Pages: 10Published on: 8, January, 2018
Abstract: Takshshila, the owner of Sandwichworkz, a trendy restaurant in Ahmedabad, India, is worried about the diminishing profitability of her restaurant. Recent promotional offers have increased the footfall, but not profitability. To address this issue, she knew she had to optimize and redesign their menu. She also realizes that to properly ... More
