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  1. Remove This Item Language: English
  2. Remove This Item Sector: Health
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Search results for 'Management Communication'

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  1. Nestle entangled! Braving the Maggi Noodle Crisis in India

    Authors: Kaul, Asha; Chaudhri, Vidhi;

    Reference No: COMM0013(A) Pages: 16 Published on: 15, June, 2016

    Abstract: The case describes the Maggi debacle faced by Nestle in India. On May 21, 2015, the Food and Drug Administration (FDA) ordered Nestle India to recall Maggi after confirming presence of high levels of lead and Mono Sodium Glutamate (MSG) in the product. The case traces the events in the Maggi crisis ... More

  2. Prega News: Delivery Challenges in the Pregnancy Ecosystem

    Authors: Roy, Subhadip; Singh, Jyoti;

    Reference No: MAR0553 Pages: 16 Published on: 5, June, 2025

    Abstract: This case is centred on Prega News, a brand owned by Mankind Pharma in India. Prega News began as a pregnancy testing kit but later diversified into a wide range of products catering to every stage of a woman’s pregnancy journey. By 2024, the brand offered a portfolio of products ... More

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