Search results for 'and'

Authors: Bhandari, Labhdhi; Jain, Abhinandan K;

Reference No: MAR0423(D) Pages: 21 Published on: 29, March, 2012

Abstract: The owners of TAL were grappling with the issue of which segment to target by their new brand of scooters. Segments were obtained through cluster analysis on: (i) demographic variables and (ii) importance of attributes in deciding the brand. Discriminant analysis was used to confirm the exclusivity of the segments. ... More

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Authors: Pandey, Ajay; Morris, Sebastian;

Reference No: ECO0350(B) Pages: 26 Published on: 26, December, 2006

Abstract: This case follows case (A) which discusses NTPC's response to the Simhadri project that created a record of sorts in timely implementation of large projects and within a tight budget NTPC's record of 39 months for a green-field project in India. That has taken project implementation in India to international standards. ... More

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Authors: Nandkeolyar, Amit K; Narain, Arohini; Gopakumar, KV;

Reference No: OB0250(A) Pages: 11 Published on: 14, August, 2025

Abstract: The case highlights the Tata Group’s innovation journey—a story of transformation, resilience, and reinvention. It covers the various innovation-focused initiatives launched between 2006 and 2017 and maps the journey of Tata InnoVerse, an innovation programme. It tracks the leadership teams’ decision-making efforts in the context of internal changes as well ... More

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Authors: Nambudiri, C N S;

Reference No: BP0028 Pages: 17 Published on: 1, January, 1969

Abstract: A large company is considering an investment for setting up a new foundry and workshop replacing the old workshop and foundry that had existed for a long time. The new manager, a younger son, is called upon to make the final decision as to what is to be done regarding ... More

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Authors: Chand; Vijaya Sherry; Mukul, Vasavada;

Reference No: RJMC0036 Pages: 13 Published on: 16, March, 2015

Abstract: After attending two executive programs, the principal and eight faculty members of the Government Engineering College, Patan had agreed to initiate organizational change directed at making more innovative and efficient use of limited resources; creating a sense of urgency; and developing ability to move from one challenge to the next. ... More

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Authors: Ravichandran, N; Narayanaswami, Sundaravalli; Rajan, Balaraman ;

Reference No: QM0285 Pages: 14 Published on: 12, October, 2023

Abstract: This case study focuses on computing the value of concessions (subsidies) offered to select passenger segments, particularly students and senior citizens, by a state-owned public transport corporation. In its current form, however, the subsidy structure is telescopic and does not correlate with value of services offered and fares paid by ... More

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Authors: Chandwani, Rajesh; Jha, Mithileshwar; Nagadevara, V.;

Reference No: CMHS0037 Pages: 27 Published on: 31, March, 2016

Abstract: Aravind Eye Care System (AECS) had a dream run on the growth path, providing affordable, quality eye care to the patients by building on economies of scale and developing a cross-subsidization model for financial sustainability. As the organization continued on the pursuit of growth, driven by its mission, ‘to eliminate ... More

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Authors: Sandhyavani, K.V Naidu; Taviti G.; Arunkumar M.; Dutta, Goutam;

Reference No: PSG0130 Pages: 33 Published on: 27, February, 2019

Abstract: This is a case of a crisis project management which showcases the unpredictable nature of the project and the role of management in handling the crisis. It is the case of a very severe cyclonic storm hitting the city of Visakhapatnam plant during October, 2014. The whole city was devastated and ... More

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Authors: Sharma, Meenakshi;

Reference No: COMM0006(B) Pages: 12 Published on: 26, February, 2010

Abstract: The case deals with the steps taken to strengthen the internal communication channel in order to bring about employee engagement during the branding exercise of the bank in 2005 and to make it a deep change of style of business rather than only a change in logo and colours. ... More

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Authors: Gandhi, Shailesh;

Reference No: F&A0472 Pages: 14 Published on: 1, December, 2005

Abstract: The case is about evaluating strategic planning and identifying key result areas and appropriate performance measures in a multi-divisional chemical company having multiple locations. After unsuccessful diversification efforts in the initial years, the company has focused on three strategic businesses, namely, zinc oxide, cobalt and specialty chemicals. All three businesses ... More

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Authors: Pandey, I M; Bhat, Ramesh;

Reference No: F&A0394 Pages: 4 Published on: 1, January, 1988

Abstract: The objective of this case is to identify and relate the factors which should be taken into account while making financing decisions. The case focuses on the EBITEPS analysis, degree of financial leverage, and degree of operating leverage. Factors like control, flexibility, and cash flow consequences are also highlighted. ... More

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Authors: Roy, Subhadip;

Reference No: MAR0523 Pages: 11 Published on: 16, June, 2021

Abstract: The case delineates the situation faced by Shemaroo Entertainment Limited (Shemaroo) related to the company’s rebranding exercise, product portfolio and future course of action. Shemaroo was founded in 1962 by Buddhichand Maroo as a book circulating library in Mumbai that moved into the Video Home System (VHS) space and went ... More

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