Search results for 'communications for ma'

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  1. Prototyping and Demodesigner

    Authors: Rao, V Venkata;

    Reference No: PROD0203TEC Pages: 9 Published on: 1, January, 1989

    Abstract: The objective of this note is two-fold: first to discuss the need for prototyping in system design, and second to discuss the usefulness of the Demodesigner package in developing prototypes of user interfaces. Part I of the note discusses the concept of prototyping, various kinds of prototypes and the advantages ... More

  2. Computer Applications at Chitra

    Authors: Jain, Rekha;

    Reference No: CISG0001 Pages: 7 Published on: 1, January, 1992

    Abstract: This case discusses the computerization process at Mudra Communications Limited. Specifically it highlights the experience an organization in implementing financial system in a Data Base Management System enviornment. It also helps to bring out potential area, problems and benefits of DBMS usage within organizations. ... More

  3. Voltas Limited (H): Human Resources Development

    Authors: Rao, T V;

    Reference No: BP0144(H) Pages: 44 Published on: 1, January, 1983

    Abstract: Describes the HRD practices in Voltas. Performance appraisal mechanisms, their links with development, communication policy, training, organization development, and career planning and development are some of the aspects covered. Appraisal formats used and the communication policy circular have been reproduced. ... More

  4. Indian Telecom Service Sector

    Authors: Jain Rekha;

    Reference No: IITCOE0006TEC Pages: 29 Published on: 14, July, 2014

    Abstract: The note gives an overview of evolution of Indian telecom sector. It aims to provide a background note on the competitive scenario and developments in telecom sector. This would help in critical analysis of policy making and regulatory issues in the industry. It covers the era from deregulation and privatization ... More

  5. Spectrum Management in India (A)

    Authors: Jain Rekha;

    Reference No: IITCOE0005(A) Pages: 31 Published on: 19, January, 2015

    Abstract: Case A uses the context of unfair, non-transparent process of spectrum allocation by the Indian government to private operators that led to Supreme Court (SC) cancel 122 licenses. It gives scope to discuss the relationship between policy and regulatory agencies and their effectiveness, role of other institutes outside telecom sector such ... More

  6. Spectrum Management in India (B)

    Authors: Jain Rekha;

    Reference No: IITCOE0005(B) Pages: 14 Published on: 19, January, 2015

    Abstract: Case A uses the context of unfair, non-transparent process of spectrum allocation by the Indian government to private operators that led to Supreme Court (SC) cancel 122 licenses. It gives scope to discuss the relationship between policy and regulatory agencies and their effectiveness, role of other institutes outside telecom sector such ... More

  7. Bank of Baroda's Branding Exercise (A)

    Authors: Sharma, Meenakshi;

    Reference No: COMM0006(A) Pages: 7 Published on: 26, February, 2010

    Abstract: The case deals with the branding exercise undertaken by Bank of Baroda in June 2005. It sets the context of the changing industry environment, and describes how the bank took the decision to undertake a repositioning exercise through a major transformation. At the same time, the top management recognized that changes ... More

  8. ThatsPersonal: Privacy Delivered (Graphic Case)

    Authors: Roy, Subhadip; Mohapatra, Subhalaxmi;

    Reference No: MAR0516 Pages: 36 Published on: 18, January, 2021

    Abstract: ThatsPersonal.com was an online retailer of sexual wellness and adult products founded by Samir Saraiya in 2013 in India. Its core value proposition was 'Privacy'. Two years after its launch, the company was facing quite a few challenges. The initial press publicity it had received had helped it reach target ... More

  9. Customer Loyalty at Sky Airways

    Authors: Ranganathan, Kavitha;

    Reference No: IS0150 Pages: 6 Published on: 30, October, 2025

    Abstract: The case revolves around Zoya Hariri, an analyst who works in the Customer Feedback group of an upcoming airline based in India. When analysing changes in the Net Promoter Score, Hariri realised that the company was facing rising customer dissatisfaction. Although the overall NPS for the company had been increasing, ... More

  10. Nokia's Recall of Batteries

    Authors: Daswani, Arzoo; Vyas, Preeta H;

    Reference No: MAR0403 Pages: 8 Published on: 12, December, 2008

    Abstract: The case talks about how Nokia issued product advisory that dealt with crisis of overheating caused in specific lot of batteries of Nokia handset, the result that publicity and consumer response are outlined. The case covers messages issued by company using different communication channels. The case highlights issues of marketing ... More

  11. Ganesh Mills (B) **

    Authors: Cohen, A R;

    Reference No: OB0017(B) Pages: 10 Published on: 1, January, 1964

    Abstract: Describes how the new general manager tries to change his executives' behaviour, and his attempts to win the executives' and workers' confidence; and its effect on some of the executives who believe in stricter methods. ... More

  12. Dimensions of Human Communication

    Authors: Rao, Sreenivas S;

    Reference No: BP0204TEC Pages: 5 Published on: 1, January, 1989

    Abstract: The note gives an overview of the dimensions involved in developing a communication strategy at both individual and organizational levels. Covers: a) the various stages in the process of communication, b) differences in interpersonal and organizational communication, c) percolation of personality and objectives through communication, d) push and pull aspects ... More

  13. Risk Assessment of the Traffic Accounting System at AHAAN Telecommunications Limited

    Authors: Jain, Rekha; Raghuram, G;

    Reference No: CISG0078 Pages: 18 Published on: 5, September, 2003

    Abstract: In August 1999, Canto Systems Limited (CSL) won a contract to provide AHAAN Telecommunications Limited (ATL) with an integrated solution to cater to its building and accounting requirements. CSL partnered with various companies to provide the four modules that constituted the project within seven months of signing the contract. Neither did ... More

  14. Communication Process in Rabi Production Campaign

    Authors: Gaikwad, V R;

    Reference No: CMA0323 Pages: 19 Published on: 19, August, 1975

    Abstract: This case gives against of the communication processes involved in the rabi production campaign. It brings out 1) the complex administrative problems involved in planning implementing a development programme, especially in planning supplying various inputs in a coordinated manner within a specified period, 2) the role functions of functionaries operating at various ... More

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