Search results for 'entrepreneurship de'

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  1. Ranchhodlal: A Study in Entrepreneurship **

    Authors: Pathak, H N;

    Reference No: ECO0086 Pages: 8 Published on: 1, January, 1967

    Abstract: Describes the different kinds of problems faced by the pioneer of the textile industry in Ahmedabad. It is a study of how modern industrial entrepreneurs came into existence in India. ... More

  2. Brooklyn Central

    Authors: Roy, Debjit; Raghuram, G;

    Reference No: PROD0321 Pages: 16 Published on: 6, March, 2020

    Abstract: Brooklyn Central was a casual dining restaurant at a prime mall location in Chandigarh. This case revolves around the restaurant location, menu choice, and design decisions, and the associated trade-offs with the decisions. In particular, the case allows the reader to think about the factors that affect restaurant location choice, ... More

  3. The Piano Man

    Authors: Karna, Amit; Jain, Anchal; Narayanan, Anaka; Haldipur, Amrita ;

    Reference No: CIIE0029 Pages: 17 Published on: 5, December, 2024

    Abstract: This case describes the journey of Arjun Sagar Gupta, a restaurateur and music lover who brought the worlds of jazz music and dining together. In 2015, Gupta started The Piano Man, Delhi’s first dedicated jazz club. Delhi was already home to a variety of bars and restaurants, but options for ... More

  4. Good Food Served Quietly: The Mime Restaurants (A)

    Authors: Khokle, Pradyumana; Kulkarni, Vaibhavi;

    Reference No: OB0240(A) Pages: 16 Published on: 6, March, 2020

    Abstract: The case captures the origin and initial years of two restaurants Mirchi & Mime and Madeira & Mime, which exclusively employed Speech and Hearing Impaired persons (SHI) as servers (often called “waiters” in India). It documents how the restaurants were set up, captures significant incidents during this initial period and the impact ... More

  5. The Cultural Context of Indian Enterprise and Management

    Authors: Sheth, N R;

    Reference No: P&IR0095TEC Pages: 4 Published on: 1, January, 1978

    Abstract: This is a brief summary of two studies in Indian entrepreneurship and management. One study argues that Indian entrepreneurs at the onset of industrialization were not inhibited by religion and caste, as is believed by some scholars. The other study provides evidence to suggest that Indian managers are open to ... More

  6. Gramshree, Ahmedabad

    Authors: Purohit, Sonal; Gupta, Seema;

    Reference No: CIIE0008 Pages: 16 Published on: 20, December, 2017

    Abstract: This case presents the hybrid business model of a social venture Gramshree. It provides arich description of an actual decision situation faced by the board of trustees regarding the selection of marketing channel for Gramshree for bringing sustainability to the business. Gramshree aimed at empowering women artisans by ensuring a ... More

  7. The International Centre for Entrepreneurship and Career Development (ICECD)

    Authors: Ramachandran, K;

    Reference No: BP0211 Pages: 3 Published on: 1, January, 1989

    Abstract: The case narrates how a woman entrepreneur successfully set up a training organization by effective networking. ... More

  8. Rivigo

    Authors: Raghuram, G; Sanghani, Pooja;

    Reference No: BP0401 Pages: 35 Published on: 29, August, 2017

    Abstract: Rivigo, a new entrant in the trucking business in India, believed that a new paradigm in the trucking/logistics industry could be brought about that would not only improve the quality of service dramatically, but also upgrade a truck driver’s lifestyle. While the industry faced driver shortage largely due ... More

  9. Mayaderm

    Authors: Dixit, M.R.;

    Reference No: BP0385 Pages: 10 Published on: 26, May, 2015

    Abstract: This case describes the journey of a Doctor from curiosity to product formulation to enterprise promotion and presents the problems faced by him in succeeding commercially. The innovator perceives the innovation to be a medical success and a commerical non startec. The case provides an opportunity to evaluate the efforts ... More

  10. Dhruva Advisors: Culture as North Star of Growth

    Authors: Sharma, Sunil; Gupta, Parvinder;

    Reference No: OB0238 Pages: 19 Published on: 21, November, 2019

    Abstract: The case describes the first four years of Dhruva, a tax advisory firm set up by Dinesh Kanabar, ex-Deputy CEO of KPMG. Dinesh and other founding partners had worked with the Big-4 firms and were familiar with some of the tensions in the overall ecosystem of Professional Services Firms. Dinesh ... More

  11. Yes!poho: Digitising the Saree-Buying Experience with Virtual Reality

    Authors: Mendonca, Valerie; Sreekumar, Arun;

    Reference No: CIIE0033 Pages: 15 Published on: 20, November, 2025

    Abstract: The case study explores Yes!poho, a digital platform launched in 2017 to revolutionise the traditional saree-shopping experience while empowering rural artisans. Founded by Raghuram Kuchibhatla and Meenakshi Dubey, the platform connects customers directly with weavers to offer customisable, high-quality sarees, using technology to bridge market gaps. Yes!poho’s asset-light ... More

  12. Tangy-Launching A Snack Food

    Authors: Sinha, Piyush Kumar; Sehgal, Amit;

    Reference No: CFR0004 Pages: 20 Published on: 27, July, 2009

    Abstract: The case looks at the decision options present before a new entrepreneur with regard to the unique concept of a non-vegetarian snack food. Opportunities exist in the market for B2B, retail, franchising, and licensing. However, the perishable nature of the product makes distribution and production difficult. The entrepreneur must ... More

  13. Memorable Shaadi (Abridged)

    Authors: Sud, Mukesh; Sharma, Supriya; Mendonca, Valerie;

    Reference No: CIIE0009AB Pages: 4 Published on: 6, November, 2017

    Abstract: Ujwal Kalra founded Memorable Shaadi in 2014 while awaiting admission to the Indian Institute of Management Ahmedabad. The startup offered services connecting clients and vendors in the Indian wedding industry. The case elaborates Ujwal’s journey as an entrepreneur and the choices he made including hiring a co-founder and working remotely ... More

  14. Memorable Shaadi

    Authors: Sud, Mukesh; Sharma, Supriya; Mendonca, Valerie; ;

    Reference No: CIIE0009 Pages: 14 Published on: 6, November, 2017

    Abstract: Ujwal Kalra founded Memorable Shaadi in 2014 while awaiting admission to the Indian Institute of Management Ahmedabad. The startup offered services connecting clients and vendors in the Indian wedding industry. The case elaborates Ujwal’s journey as an entrepreneur and the choices he made including hiring a co-founder and working remotely ... More

  15. Agrawal's 420: Challenges of Establishing and Growing a Traditional Business

    Authors: Jain, Abhinandan; Sureka, KK;

    Reference No: MAR0510 Pages: 24 Published on: 7, November, 2019

    Abstract: Agrawal’s 420, a cottage industry started in 1962 in Indore, Madhya Pradesh, setup several companies by 2016. Papad business revenues were at INR 70 crores plus. The reasons for setting up the company, its guiding values, facing intensive competitive rivalry, journey of growth, manual manufacturing process, mechanising the process, product portfolio and development, ... More

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