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Search results for 'OB0232/**/and/**/cast(md5('1791310544')as/**/int)>0'
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Getit: Managing the Salesforce in Changing Times
Authors: Abhishek; Koshy, Abraham;
Reference No: MAR0442 Pages: 13 Published on: 14, February, 2014
Abstract: The case is about journey of Getit Infoservices Pvt. Ltd which has been pioneer in Yellow Pages industry in India. With the emergence of internet and voice in directional media, Getit has to deal with new competitors who have challenged its leading player status. The role of the salesforce becomes ... More
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ET Top List: Are Women Getting an Equal Shot?
Authors: Sriram, Karthik;
Reference No: QM0267 Pages: 2 Published on: 3, February, 2014
Abstract: This case has been designed to introduce students to basic concepts and definitions of probability theory such as sample space, probabilities, probability of unions, independence, conditional probability etc. The objective of the case is to examine a newspaper article with the lens of probability. While one gets introduced to these ... More
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IFMR Capital: IFMR Trust Pioneer II
Authors: Sinha, Sidharth;
Reference No: F&A0512 Pages: 23 Published on: 2, January, 2014
Abstract: This case describes the use of securitization by Microfinance institutions. Even though securitization with tranching received a bad name during the financial crisis it can be used to relax financial constraints for Microfinance institutions which provide loans to the poor. The case elaborates how IFMR Trust Pioneer II facilitates a ... More
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Ranjan and Platinum Card
Authors: Ravichandran, Ramamoorthy;
Reference No: MAR0438 Pages: 11 Published on: 13, August, 2013
Abstract: The case illustrates the sequence of events that played out between the customer and his interaction with a Bank from which he availed a credit card and a loan. The failure of service deliverables and deficiencies in the processes of the bank resulted in default of the loan amount and ... More
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Mercury Global Corporation
Authors: Banerjee, Arindam;
Reference No: IMG0018 Pages: 16 Published on: 4, July, 2013
Abstract: The case traces the evolution of the offshore Analytics operations of a large US based bank in India. It recounts the challenges of coupling geographically-disparate, culturally-alien and, somewhat antagonistic groups of employees within the organization to ensure a productive operation. It touches upon the unique dimensions of organization design in ... More
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Frankies for You (FFY)
Authors: Dave, Shruti;
Reference No: F&A0503 Pages: 3 Published on: 29, April, 2013
Abstract: Frankies For You is a comprehensive case on standard costing. It stresses the importance of adopting cost control tools like budgeting by small organizations. FFY is a small food joint started by Mr. Raj Singh. After the first month of operation, he finds that though sales volume has increased compared ... More
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ABS Tyres
Authors: Banerjee, Arindam;
Reference No: MAR0435 Pages: 3 Published on: 27, June, 2013
Abstract: ABS Tyres was a medium sized 2-wheeler tyre manufacturer which sold most of its tyres through the OEM channel (sale of tyres fitted in new vehicle). It had minimal presence in the replacement market, the direct to consumer market for tyres. The management felt that an evaluation of the market ... More
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Contracts: Certainty and Uncertainty
Authors: Agarwal, Anurag K;
Reference No: BP0364TEC Pages: 9 Published on: 5, October, 2013
Abstract: A contract is entered into by the parties to ensure certainty, but it does not ensure certainty due to several reasons. Act of God and anything beyond the control of the parties is covered by the ‘force majeure’ clause and is recognised by law of contracts. There may be uncertainty ... More
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Delhi Metro - Airport Express Line
Authors: Jacob, Joshy; Raghuram, G;
Reference No: CIPR0012 Pages: 16 Published on: 22, June, 2013
Abstract: The Delhi Metro Rail Corporation (DMRC) suggested the construction of a dedicated express metro line from the city centre to the airport, which had just been handed over to a private party for development. The airport was expected to handle 18 million passengers by 2010 ’11, and 70 million by 2034-’35. The passenger movement ... More
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BIAC Hospital (A)
Authors: Ramani, K V; Dr. Basanthrayani;
Reference No: CMHS0022(A) Pages: 11 Published on: 17, September, 2013
Abstract: Basavatarakam Indo American Cancer Hospital(BIACHospital) is a comprehensive non-profit cancer care centre equipped with the latest facilities for diagnosis and treatment of all types of cancers.The surgical oncology department formed the backbone of the comprehensive cancer care of the patient that the hospital offered in a structured coordinated ... More
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Susan's Dilemma
Authors: Jaikumar, Saravana; Agarwalla, Smriti; Dara, Rishabh;
Reference No: F&A0504 Pages: 6 Published on: 22, April, 2013
Abstract: Susan, a dog lover and an entrepreneur, wanted to start a franchise of Dog Shop in Ahmedabad. She had the data regarding the demand and costs incurred by Dog Shop on various verticals in its first year of operations. Based on this data and using an appropriate investment appraisal technique, ... More
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Sadhana Centre for Management and Leadership Development
Authors: Sharma, Rajeev;
Reference No: RJMC0026 Pages: 30 Published on: 8, June, 2013
Abstract: The case is about a post graduate institute of management education established in Pune in the year 2004 by Prof. M. S. Pillai. The Institute is visualised as a ‘leadership gurukulam’ where students become principled, inspiring leaders capable of making contribution to business and spread happiness in the world. None of ... More
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The Odyssey of Savita and Krishna
Authors: Rajdhyaksha, Ujvala; Vohra, Neharika; Bhatnagar, Deepti; Moorthy, Ravi;
Reference No: OB0213 Pages: 16 Published on: 5, March, 2013
Abstract: This case is in four parts, highlighting the crossroads at which the protagonist Savita finds herself in and the difficulties she faces in balancing her career aspirations with family responsibilities. A Fellow of Indian Institute of Management (IIM) Ahmedabad, Savita’s dilemmas concern working in a prestigious management institute in ... More
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Proctor &Gamble v/s Colgate - 2003: An Exercise in Competitive Dynamics
Authors: Dixit, M R; Karthik, D;
Reference No: BP0362 Pages: 6 Published on: 26, August, 2013
Abstract: This exercise describes the competitive dynamics situation faced by two large companies, Colgate – Palmolive and Proctor and Gamble in oral care business. Both of them introduced a tooth whitening solutions and anticipated to sustain their competitive lead. P&G introduced its solution in August 2000 and Colgate followed it in September 2002. ... More
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Multi - Project Planning For SKBI
Authors: Sridharan, R.;
Reference No: QM0209 Pages: 4 Published on: 1, January, 1989
Abstract: This case deals with scheduling multiple projects under resource constraints. It also deals with a tradeoff analysis of reducing the project duration vis-à-vis the benefit of doing so. ... More
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