Reference No: ECO0099TECPages: 18Published on: 1, January, 1966
Abstract: This is a note on capital formation and economic development, analyzing various macrolevel issues in relation to the economic development of underdeveloped countries. ... More
Reference No: MAR0230TECPages: 15Published on: 1, January, 1979
Abstract: How advertising affects the economic development of a country in various ways is explained here. Advertising may shift the demand curve for a class of products. It also brings about product differentiation between various brands of a product and helps in improving the quality of a product by inducing the ... More
Reference No: MAR0275(A)Pages: 7 Published on: 1, January, 1982
Abstract: The marketing situation of the company is described; relevant details of the business and economic environment are also given in order to focus on the major business problems of the company. A review is made of the possible marketing strategy in order to assess the potential contribution of various marketing ... More
Reference No: MAR0297TECPages: 22Published on: 1, January, 1988
Abstract: This note traces the history of tourism behaviour, and depicts the current significance of the industry in terms of both traffic volume and receipts in money terms. It also explains the significance of the phenomenon in India. It provides a socioeconomic profile of tourists visiting India. ... More
Reference No: OB0073TECPages: 4 Published on: 1, January, 1974
Abstract: This note poses some questions about the role of the modern administrator in the context of the social, economic and political realities within which he has to function. Questions are raised regarding the inevitability of the conventional notions about the dysfunctional aspects of bureaucratic culture. The note can serve as ... More
Reference No: OB0084TECPages: 6 Published on: 1, January, 1976
Abstract: The note examines the nature of the traditional Jajmani system in terms of its underlying processes. It also examines the basic assumptions of interpersonal relationships between different economic dimensions of a village society. The note then extends the understanding of these processes and assumptions of interpersonal relationships to the study ... More
Reference No: OB0118TECPages: 8Published on: 1, January, 1980
Abstract: This technical note is based on the author's research of the nature and processes of the emergent social personality of young professionals in India. It explores the nature of transactions between these young professionals and the organizational hierarchy so heavily loaded with experienced managers. The note further postulates how Indian ... More
Reference No: ECO0021TECPages: 17Published on: 1, January, 1966
Abstract: The note contains an analysis of the broad aspects of India national economy and ideological goals. It highlights the growth and development of the Indian pattern of socialism. It is used for familiarizing the student with the broad philosophy Which conditions economic decisions. ... More
Reference No: ECO0027Pages: 3Published on: 1, January, 1970
Abstract: An outline of the steps necessary to establish an industrial undertaking in India. The student is asked "Is there an economic rationale for these regulations ? Are there effective constitutional restanraints in the scope of these regulation ?"
... More
Reference No: ECO0045TECPages: 23Published on: 1, January, 1966
Abstract: This is an account of the leading political parties in India, with an exhaustive analysis of their economic policies and their relevance to business decision making. ... More
Reference No: ECO0050TECPages: 7Published on: 1, January, 1964
Abstract: Definition and differences between the various concepts of cost in economic analysis concepts cover and include opportunity cost, variable cost, fixed cost and marginal cost.
... More
Reference No: ECO0071(B)Pages: 10Published on: 1, January, 1966
Abstract: Tisco-II carries the story further. It raises the question: What should the Tatas do in the Fourth Plan? It discusses the same topics with greater emphasis on the government's economic policy and the company's strategy. ... More