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Authors: Roy, Subhadip; Sharma, Pretty;
Reference No: MAR0529 Pages: 12 Published on: 18, January, 2023
Abstract: The case describes the dilemma faced by Phalgun in Dice Toy Labs, where he has to make a decision about his future marketing strategy, i.e., whether to stick to his original marketing strategy of retail consumers or shift to business markets in the given market conditions. This company found ... More
Authors: Dixit, M R; Rao, Sreenivas S; Rao, V Venkata;
Reference No: BP0259 Pages: 10 Published on: 8, January, 2001
Abstract: In 1989, Torrent Group acquired Mahendra Electricals Ltd., a sick company. This case describes the circumstances leading to the acquisition, the motivation of Torrent Group, the technology, competition and customers of the acquired company, the performance of the company, and the strategic options developed by the new management. The new team ... More
Authors: Monippally, M M; Krishna, Sunanda;
Reference No: COMM0005 Pages: 13 Published on: 13, May, 2009
Abstract: Core Emballage Limited (CEL), Gujarat, India, reached a plateau in 2006 in its business of corrugated packaging solutions. Geographical expansion was not feasible. Although making marginal operating profits, CEL was weighed down by heavy depreciation and interest on loans. The idea of diversifying into unrelated nutraceuticals (nutritional healthcare products) cropped up ... More
Authors: Koshy, Abraham;
Reference No: MAR0380 Pages: 34 Published on: 26, June, 2006
Abstract: Hidesign® is perhaps the only brand from India in the fashion leather accessory category to adorn the shelves of prestigious departmental stores in some of the big cities of the world. The reputation of the brand in some sense is more in proportion to the sales that the brand had ... More
Authors: Sinha, Anamika; Varkkey, Biju;
Reference No: P&IR0230 Pages: 4 Published on: 18, March, 2015
Authors: Varma, Jayanth R; Virmani, Vineet;
Reference No: F&A0560 Pages: 18 Published on: 13, July, 2021
Abstract: The case describes the change in fortune of Reliance Communications (RCom) from being a pioneer in offering low-cost mobile telephony to the brink of bankruptcy. After giving a brief background on the family history of Reliance Industries, its break-up and the launch of RCom, it describes the changing dynamics of ... More
Authors: Laha, Arnab Kumar; Das, M Sumita;
Reference No: P&IR0203 Pages: 14 Published on: 4, March, 2008
Abstract: The knowledge process outsourcing (KPO) industry employs some of the most highly skilled knowledge workers in India. The employees in this industry are mostly post-graduates and come from diverse backgrounds?engineering, economics, statistics, management, commerce, sciences,etc. Being an industry of recent origin the career paths of the employees in ... More
Authors: Chhokar, Jagdeep S; Jain, Abhinandan K; Vyas, Preeta H;
Reference No: MAR0302(A) Pages: 18 Published on: 17, November, 1994
Abstract: It is a case of a large trading company faced with a radically changed economic environment. The case describes the situation of MMTC Limited, a public sector company under the Ministry of Commerce, in mid 1992. The economic environment in India was changing rapidly due to restructuring of the economy, and ... More
Authors: Jaikumar, V;
Reference No: BP0144(I) Pages: 38 Published on: 1, January, 1983
Abstract: Deals with a new control system designed to achieve the explicit goals spelled out by the management. The Case describes the development of the new system which is interlinked with the new decentralized setup, both of which take place in stages from 1981 and are not fully complete by December 1982. The ... More
Authors: Verma, Sanjay;
Reference No: IS0143 Pages: 6 Published on: 14, December, 2023
Abstract: The case delineates a scenario in which the chief information officer (CIO) of a manufacturing company must prioritise IT applications. There are a total of 15 applications, each with associated costs, durations and risk profiles. These applications are intended to support various functions and processes within the organisation. However, their selection ... More
Authors: Chaudhuri, Shekhar; Dixit, M R;
Reference No: BP0176TEC Pages: 17 Published on: 1, January, 1983
Abstract: The note reviews some of the literature in the field of strategic management. Some of the major topics covered are: 1) nature of policy, 2) hierarchy of policies, 3) general management, 4) functions of the general manager, 5) skills of the general manager, 6) concept of corporate strategy, 7) evaluation of performance, 8) strategy formulation, etc. ... More
Authors: Gupta, Vishal; Premapuri, Priyanka;
Reference No: OB0218 Pages: 18 Published on: 4, July, 2015
Abstract: The ‘CSIR-Tech: Facilitating lab to market journeys’ case is designed to teach students the strategic intricacies of an organizational network. The case also throws light on the formation and design of a collaborative inter-organizational network. CSIR, a premier R&D organization in India, was plagued with challenges in the commercialization ... More
Authors: Raghuram, G; Kothari, Anupama;
Reference No: PSG0072 Pages: 30 Published on: 28, October, 1996
Abstract: This case focuses on the future strategic directions required for the continued growth of PSPCL, a Thailand based tramp-shipping company. The company currently has 27 secondhand vessels, all in the handy size range. The company was considering the following strategic choices: a) Extent of fleet expansion, b) Should new builds be ... More
Authors: Narayanaswami,Sundaravalli; Saxena, Anumeha; ;
Reference No: PSG0150 Pages: 13 Published on: 13, July, 2026
Abstract: This case explores the leadership of Chhaya Sharma, Deputy Commissioner of Police (South District, New Delhi), during the investigation of the 2012 Nirbhaya case, a high-profile crime investigated under intense public and institutional scrutiny. It highlights Sharma’s commitment to procedural integrity, strategic planning and ethical accountability during a crisis. By ... More
Authors: Dixit, M R; Jain, Abhinandan K;
Reference No: BP0282(C) Pages: 29 Published on: 2, December, 2002
Abstract: This case describes the performance, competitive situation, and regulatory environment of TI Cycles in 2000-01. It presents the key initiatives of the management of TI Cycles between 1994-95 and 2000-01 in manufacturing, internationalization, new product development, organizational restructuring and new culture building. Mr. Hari, the new President of TI Cycles ... More
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