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Search results for 'Business'
Related Searches: business strategy, Business strategy a, Business strategy and, Business strategy and c, Business strategy and co
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Competition in Hyper-Local E-Grocery Space: Tokri.com
Authors: Kiran, B S; Sharma, Rajat;
Reference No: MAR0515 Pages: 14 Published on: 5, January, 2021
Abstract: Tokri.com, a Pune-based hyperlocal e-grocery player was fighting an uphill battle. Its two main domain rivals, Big Basket and Grofers, with diverse business models, were marginally ahead in the race. Conventional brick-and-mortar players and the unorganised local mom-and-pop stores too were fiercely holding on to customers. Tokri planned a ... More
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Ferox and Xel Business (B)
Authors: Gupta, Nirmal; Gupta, Parvinder;
Reference No: MAR0322(B) Pages: 6 Published on: 5, May, 1999
Abstract: Bedi Ferox Limited, the Indian joint venture of Ferox Corporation, operated in the areas of business products and systems, which handled document processing and related business. Plain paper copiers had been the main product of company. Over the years, the company had expanded business into areas such as document-processing workstations, ... More
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Ferox and Xel Business (A)
Authors: Gupta, Nirmal; Gupta, Parvinder;
Reference No: MAR0322(A) Pages: 7 Published on: 5, May, 1999
Abstract: Bedi Ferox Limited, the Indian joint venture of Ferox Corporation, operated in the areas of business products and systems, which handled document processing and related business. Plain paper copiers had been the main product of the company. Over the years, the company had expanded its business into such areas as ... More
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Thermax (B)
Authors: Mathur, Ajeet;
Reference No: BP0319(B) Pages: 23 Published on: 14, February, 2007
Abstract: This case is a sequel to Thermax (A). It describes strategy formulation and implementation associated with decisions over investment and internationalization after the firm raised capital through an Initial Public Offering (IPO). While resolving top management succession issues, the firm finds itself in a business downturn that sharply erodes its ... More
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CWP: Creating Consumer Insights
Authors: Tripathi, Sanjeev; Sahay, Arvind;
Reference No: MAR0464 Pages: 13 Published on: 16, March, 2015
Abstract: Narayana, the head of Market Dynamic’s (MD) Telecom vertical was working on the data analysis plan for the research on the telecom project that they had done for CWP. CWP was a well known consultant and had conducted a research with MD to generate consumer insights in the telecom ... More
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Interview with a Young Businessman **
Authors: Cohen, A R;
Reference No: OB0019 Pages: 8 Published on: 1, January, 1964
Abstract: A young businessman grants an interview in which he airs his doubts and some opinions regarding the place of business and business administration in the personal life of an individual. Raises questions of possible divergence of objectives. ... More
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RentYourFashion.com (C)
Authors: Tripathi, Sanjeev; Agrawal, Rahul;
Reference No: MAR0463(C) Pages: 18 Published on: 30, March, 2015
Abstract: Wright & Company conducted a market research for ‘Fashion Destination’ to determine the consumer purchase intention for a clothing and accessories rental service. Based on secondary research and expert interviews, the consultants came up with a preliminary business model for the service. And through qualitative research they found that consumers indeed ... More
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RentYourFashion.com (D)
Authors: Tripathi, Sanjeev; Agrawal, Rahul;
Reference No: MAR0463(D) Pages: 12 Published on: 30, March, 2015
Abstract: In 2013, ‘Fashion Destination’, a well-established clothing retailer considered setting up a clothing and accessories rental service. They hired a market research agency ‘Wright & Company’ to conduct a research on the sustainability and profitability of such a business model. The consultants collected primary data and did an extensive analysis for Fashion ... More
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Zoho Corp: Value Driven Business Model
Authors: Narayanaswami, Sundaravalli ;
Reference No: STR0492 Pages: 26 Published on: 25, July, 2025
Abstract: This case study focuses on the Zoho Corporation's unique path in the Indian IT sector with the CEO Sridhar Vembu at the helm of affairs from company headquarters in rural Tamil Nadu. The case investigates Zoho's unconventional journey to becoming a major worldwide SaaS provider in India's evolving IT/ITES ... More
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Sanctity of Oral Agreements: MWB Business Exchange Centres Ltd v Rock Advertising Ltd
Authors: Pathak, Akhileshwar;
Reference No: BP0434 Pages: 9 Published on: 27, March, 2019
Abstract: The founding principle of contracts is the freedom of the parties. The parties are free to choose their terms and follow any modality of communication, oral or written. As they can freely make a contract, they can freely modify or unmake it. Written contracts have a clause, No Oral Modification ... More
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Kunvarji Group
Authors: Roy, Debjit; Maheshwari, Atul;
Reference No: PROD0304 Pages: 34 Published on: 30, December, 2015
Abstract: Kunvarji Group is on its way to transform from a commodity trading business to a service-driven business. To become an integrated service provider in the agri-supply chain, Kunvarji is by participating actively in procurement, trading, and now eyeing options for providing agri-storage services. Their dilemma reeled around the choice of ... More
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Arshiya Rail Infrastructure Limited
Authors: Gangwar, Rachna; Raghuram, G;
Reference No: CIPR0011 Pages: 39 Published on: 11, August, 2011
Abstract: In February 2011, Mr Ajay Mittal, Chairman and Managing Director of Arshiya International Limited, had to decide a way forward for his rail container business following Ministry of Railways new circular on haulage. This circular, which levied commodity specific haulage in domestic segment, along with other conditions on siding usage had ... More
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The Piano Man
Authors: Karna, Amit; Jain, Anchal; Narayanan, Anaka; Haldipur, Amrita ;
Reference No: CIIE0029 Pages: 17 Published on: 5, December, 2024
Abstract: This case describes the journey of Arjun Sagar Gupta, a restaurateur and music lover who brought the worlds of jazz music and dining together. In 2015, Gupta started The Piano Man, Delhi’s first dedicated jazz club. Delhi was already home to a variety of bars and restaurants, but options for ... More
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Business Cycles and Economic Growth
Authors: Gupta, G S;
Reference No: ECO0343EX Pages: 9 Published on: 31, January, 2002
Abstract: The case provides time series data on significant macroeconomic variables for the G-7 and a few other selected countries. In particular, information is available to analyse the causes of and the roles of stabilisation policies during the Great Depression, Stagflation, Globalisation, and the recent Recession. The case offers good material ... More
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Gramshree, Ahmedabad
Authors: Purohit, Sonal; Gupta, Seema;
Reference No: CIIE0008 Pages: 16 Published on: 20, December, 2017
Abstract: This case presents the hybrid business model of a social venture Gramshree. It provides arich description of an actual decision situation faced by the board of trustees regarding the selection of marketing channel for Gramshree for bringing sustainability to the business. Gramshree aimed at empowering women artisans by ensuring a ... More
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