Reference No: QM0246TECPages: 43Published on: 16, September, 2005
Abstract: This note addresses sampling concepts introduced in a formulaic manner in managerial statistics textbooks like Anderson et. al. [ASW02] or Levin et. al. [LR97] that are used in Quantitative Methods III course. Students with quantitative backgrounds like engineers are unsatisfied with this approach and ask for further information that cannot ... More
Reference No: CMA0169Pages: 10Published on: 21, March, 1969
Abstract: In June 1969, agriculture in Thanjavur district of Madras state was facing an unprecedented draught. Due to an unforeseen delay of monsoon in catchment areas, Cauvery reservoirs had reached an all time low. The 'Granary of South' as the district was known from time immemorial, was threatened with famine. The problem ... More
Reference No: CMA0714Pages: 15Published on: 1, January, 1993
Abstract: The paper industry in India is highly capital intensive and has grown rapidly in the past. Interesting to note that the number of pulp and paper units have increased from 17 in the early 1950's to 250 in 1985, and production of paper and paperboards from 1,35,000 tonnes in 1951 to 15,00,000 tonnes in 1985 - a ... More
Reference No: QM0283Pages: 9Published on: 1, January, 1970
Abstract: A middle aged woman was advised hysterectomy based on the clinical symptoms presented by her. Hysterectomy was advised by an Oncology Gynecology surgeon. An experienced Urological Consultant advised against hysterectomy. Ms. Tara was confused and hence through a common friend reached out to a Gynecologist for a second opinion. The ... More
Reference No: IS0136Pages: 14Published on: 28, March, 2018
Abstract: The case is meant to be used in an introductory course on Data Visualization or Analytics in either a business school or any other context where students have had some exposure to management topics. This case primarily focuses on introducing students to the basic philosophy and techniques of exploratory data ... More
Reference No: CISG0017TECPages: 6Published on: 1, January, 1994
Abstract: A time series is a sequence of values of some variable, or composite of variables, taken at successive time periods. Examples of time series are monthly demand for cement, yearly production of steel, etc. Time series analysis helps us to understand the nature of the past and present data in ... More
Reference No: QM0282Pages: 7Published on: 12, September, 2018
Abstract: The case presents a customer’s experience during the purchase of a pair of shoes in an upmarket retail outlet of Bharat Footwear Limited (BFL), in Ahmedabad, wherein he was offered a discount coupon meant for shareholders, at a shared consideration of 60 (buyer) and 40 (agent). The customer needs to decide ... More
Reference No: PROD0100TECPages: 11Published on: 1, January, 1974
Abstract: In today's rapidly changing world, forecasting is an important part of planning. The future performance of an organization depends on the accuracy of forecasting. This note discusses various forecasting techniques, their applicability and limitations. The utility of a method depends on the situation. The most widely used method is the ... More
Reference No: PROD0173TECPages: 14Published on: 1, January, 1982
Abstract: This note reviews the developments in the field of multiple?criteria decision-making (MCDM) together with developments in related areas such as utility theory and decision theory. Multiple criteria problems and basic approaches to solve these problems are mentioned. Direct estimation approach and interactive approach for estimating decision?makers' preferences are ... More
Reference No: QM0249TECPages: 7Published on: 28, November, 2005
Abstract: In this technical note we discuss some useful techniques for gathering sensitive data. We discuss three methods of Randomized response surveys warner's methods, unrelated questions method and a method for gathering sertives quantitative data. All there methods has been extensively field tested and has been found to be of great ... More
Reference No: QM0020Pages: 6 Published on: 1, January, 1967
Abstract: Use of present value analysis payback period and annualized profit methods to aid decision making in capital budgeting. Requires John Dearden's note on Capital Budgeting. ... More
Reference No: MAR0271TECPages: 17Published on: 1, January, 1982
Abstract: The note describes a classification scheme of marketing information for scale construction. For single item measurement, ordinal, interval and ratio scale methods are described. Multi-item scales like semantic differential, Thurstone's equal appearing interval, and Likert's summated rating scales are described. A broad idea about multidimensional scaling is also provided. Guidelines ... More
Reference No: QM0117(A)Pages: 17Published on: 1, January, 1977
Abstract: The case begins with a letter from the mill's factory manager to Professor Shah of IIMA, inviting him to work on a costing system for the mill. Professors Shah and Mote meet the executives of the mill to discuss the details about the project. The discussions reveal that the Chief ... More
Reference No: MAR0285(D)Pages: 52Published on: 1, January, 1975
Abstract: Case (D) describes the marketing information system of the company. It also describes the company's annual marketing planning process. Various forms used for the purpose of reporting, collating and disseminating information are included. Roles and functions of various marketing executives are described. ... More
Reference No: QM0096(A)Pages: 13Published on: 1, January, 1977
Abstract: The case starts with the questions of product profitability and increases price of certain products. The questions arise because the company was consistently using money. The problem therefore is how to improve the profitability of the company. It is unviable without price increase. If, 'no' what should be the product ... More
