Reference No: CMA0729TECPages: 4Published on: 1, January, 1996
Abstract: This note discusses the pre and post-reform performance of the agricultural sector with a view to assess the latter's strategy to depend more on (barter) terms of trade for its growth. It shows that this strategy has deteriorated the growth in non-price factors as well as in agricultural production and ... More
Reference No: MAR0265(A)TECPages: 6Published on: 1, January, 1981
Abstract: Describes the sales management practices of a cross-section of Indian organizations. The decision areas about which actual illustrations of practices of specific organizations are: 1) allocation of tasks between own sales personnel and the distributors/dealers, 2) recruitment, training and development of sales personnel, 3) sales effort planning, target, quota setting, call norms, ... More
Reference No: CMA0810Pages: 30Published on: 1, January, 2004
Abstract: With the competition growing in the seed industry, especially in niche market segments, the sales revenue of MAHYCO was falling over the past couple of years. Supply chain management was viewed as an important source of competitive advantage. Availability, quality and competitive pricing were key customer expectations. To achieve this, ... More
Reference No: CMHS0012Pages: 11Published on: 2, December, 2011
Abstract: Abdur Razzaque Ansari Memorial (ARAM) Weavers' Hospital was set up in 1996 in Ranchi by the Chotanagpur Regional Handloom Weavers' Cooperative Union Ltd, to fulfill the dream of Mr. Ansari who dedicated his entire life to the upliftment of the weaver community. Starting as a 75 bed secondary care health facility, ARAM ... More
Reference No: ECO0004Pages: 11Published on: 1, January, 1966
Abstract: Considers the demand, production and investment targets of the three Five Year Plans to reassess the growth prospects of the machine tools industry. The case is also concerned with the development of demand indicators for the industry as a guideline for the company's planning. "A Note on Machine Tool Industry" ... More
Reference No: BP0198Pages: 15Published on: 1, January, 1987
Abstract: The case describes the process by which the company was formed and how from a very weak financial and technical position it has developed into a leading firm in the tractor industry. The case provides the historical background of the organization and discusses in detail the nature of foreign collaboration ... More
Reference No: MAR0325(C)Pages: 30Published on: 27, September, 1999
Abstract: In May 1996, RPG Enterprises, one of the top five Indian business houses, formally entered the nascent sector of large-scale organized food retailing with the opening of the first FoodWorld, a supermarket grocery store. By the end of 1998, the FoodWorld chain had expanded into 19 stores with hubs in Chennai, Bangalore and ... More
Reference No: F&A0406Pages: 27Published on: 1, January, 1989
Abstract: The case focuses on the elements of the strategy of the company's financial turnaround. It provides an opportunity to understand the linkage between industry factors, operating strategy, and financial performance and policy of the company. ... More
Reference No: MAR0059Pages: 15Published on: 1, January, 1967
Abstract: The case involves discussion of issues regarding two topics in marketing research problem formulation and evaluation of a research proposal. Issues regarding how to translate management's concerns into researchable propositions are highlighted. The case deals with issues of expanding the company owned retail shop network for distributing its textile products. ... More
Reference No: CMA0571(B)Pages: 23Published on: 1, January, 1983
Abstract: The case is a continuation of Case (A). It explains the levels of decision-making, concerns at each level, and information flows. It raises the issues of management of information flows. ... More
Reference No: BP0144(D)Pages: 24Published on: 1, January, 1983
Abstract: Reviews the company's performance during a seven-year period--1974-75 to 1980-81. Voltas had resorted to certain operational strategies having significant financial implications: 1) it altered its method of calculating depreciation on its fixed assets; 2) it entered into foreign collaboration for its international operations; 3) it absorbed two of its affiliate companies with ... More
Reference No: PROD0117Pages: 9Published on: 1, January, 1977
Abstract: The case concerns itself with the establishment of a suitable policy for purchase and stocking of the company's three major raw materials: asbestos fibre, sheet making, and pipe making felts, following the credit squeeze and the Tandon Committee's stipulated norms for inventory. The company is importing all three items, and ... More
Reference No: QM0117(A)Pages: 17Published on: 1, January, 1977
Abstract: The case begins with a letter from the mill's factory manager to Professor Shah of IIMA, inviting him to work on a costing system for the mill. Professors Shah and Mote meet the executives of the mill to discuss the details about the project. The discussions reveal that the Chief ... More
