Abstract
Pricing problems for a new product from the purchasing agent's viewpoint. Also involves negotiations with suppliers.
Additional Information
| Product Type | Case |
|---|---|
| Reference No. | MAR0029 |
| Title | Gujarat Electronics Corporation** |
| Pages | 6 |
| Published on | Jan 1, 1966 |
| Year of Event | 1965 |
| Authors | Dalal, B C; |
| Area | Marketing (MAR) |
| Discipline | Operations Management, Organizational Behaviour |
| Sector | Manufacturing |
| Keywords | Pricing and Negotiations Problem With A Reliable Supplier |
| Country | India |
| State | Maharashtra |
| City | Bombay |
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