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  1. Zoho Corp: Value Driven Business Model

    Authors: Narayanaswami, Sundaravalli ;

    Reference No: STR0492 Pages: 26 Published on: 25, July, 2025

    Abstract: This case study focuses on the Zoho Corporation's unique path in the Indian IT sector with the CEO Sridhar Vembu at the helm of affairs from company headquarters in rural Tamil Nadu. The case investigates Zoho's unconventional journey to becoming a major worldwide SaaS provider in India's evolving IT/ITES ... More

  2. ISGEC (B): Product Adaptation and Pricing

    Authors: Chhokar, Jagdeep S; Jain, Abhinandan K;

    Reference No: MAR0307(B) Pages: 18 Published on: 1, January, 1996

    Abstract: The case describes the situation of an Indian company that has successfully supplied chlorine containers, manufactured according to British specifications, to a buyer in Malaysia. The same buyer has a requirement for ammonia containers and has been using ammonia containers manufactured according to Japanese specifications. The company has to decide ... More

  3. Wicked Problem At Inspiron

    Authors: Mathur, Ajeet;

    Reference No: BP0446 Pages: 11 Published on: 14, December, 2020

    Abstract: This case introduces the genre of “wicked problems” in strategy. InspirOn Engineering is a third-generation textile machinery family business. The patriarch, in his 72nd year, has announced his retirement without a succession plan. Chinese acquisitions in Germany have transformed the competitive landscape into two business divisions. The leadership has to ... More

  4. Chains and Tools Manufacturing Private Limited (A)

    Authors: Rao, Sreenivas S;

    Reference No: BP0141(A) Pages: 22 Published on: 1, January, 1978

    Abstract: In May 1978, the companys Managing Director was concerned over the delay in getting government sanctions for starting an export-oriented tool-manufacturing venture. His dilemma was how best he could communicate the urgency of the situation and the need for speedy clearance of the project to the government, particularly the bureaucracy. ... More

  5. Emerald Jewel Industry India Limited: A Journey of Growth, Innovation and Market Expansion

    Authors: Rizvi, Ilma; Varshney, Mayank; Narayanaswami, Sundaravalli;

    Reference No: IGPC0003 Pages: 27 Published on: 10, October, 2025

    Abstract: The Emerald Jewel Industry India Limited (EJIIL) exemplifies strategic initiatives like prioritising quality, embracing innovation and implementing effective operational practices that have positioned it as a leader in the Indian gems and jewellery industry. Over the years, the EJIIL has expanded its operations to cater to both domestic and global ... More

  6. Chains and Tools Manufacturing Private Limited (B)

    Authors: Rao, Sreenivas S;

    Reference No: BP0141(B) Pages: 8 Published on: 1, January, 1978

    Abstract: In May 1978, the companys Managing Director was concerned over the delay in getting government sanctions for starting an export-oriented tool-manufacturing venture. His dilemma was how best he could communicate the urgency of the situation and the need for speedy clearance of the project to the government, particularly the bureaucracy. ... More

  7. Indian Industrial Projects with Foreign Collaboration

    Authors: Rao, Sreenivas S;

    Reference No: BP0164TEC Pages: 7 Published on: 1, January, 1979

    Abstract: This is an accompanying note for the Case Chains and Tools Manufacturing Company Private Limited (A) (BP0141) and describes the relevant conditions to be fulfilled and the procedures to be followed on: 1) industrial license, 2) technical collaboration and foreign equity, and 3) import of capital goods. ... More

  8. TEGA Industries Ltd: Journey of an Indian MNC (Part A)

    Authors: Singla, Chitra; Singh, Bulbul;

    Reference No: STR0451(A) Pages: 29 Published on: 31, December, 2020

    Abstract: Madan Mohanka set up Tega Industries Ltd in 1976 to manufacture abrasion-resistant rubber mill lining products used in the mining and mineral processing industries. In 2006, as part of its inorganic expansion strategy, Tega bought a mill-liner company in South Africa. Buoyed by this growth, two acquisitions were made in Australia and ... More

  9. ISGEC (A): Early Initiatives

    Authors: Chhokar, Jagdeep S; Jain, Abhinandan K;

    Reference No: MAR0307(A) Pages: 13 Published on: 10, May, 1995

    Abstract: The case describes the initial efforts made by a medium sized manufacturer of engineering equipment to enter international markets. The product-market choice and the experience of breaking into the first foreign market in Malaysia are described in some detail. ... More

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