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  1. Remove This Item Discipline: Innovation and Entrepreneurship
  2. Remove This Item Sector: Health
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Search results for 'Management or'

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  1. Dr Desai's Review

    Authors: Vora, M N;

    Reference No: PSG0026 Pages: 15 Published on: 1, January, 1974

    Abstract: The case discusses how a medical officer of a PHC would attempt to utilize the concepts he has learned from a management course to improve the working of his PHC. It describes the steps he would take to achieve this objective (in the context of family planning activities of a ... More

  2. Yashoda Hospitals: Taking the MR Linac Puzzle Head-On

    Authors: Sapru, Aakash; Gondi, Anusha Reddy; Gupta, Manish; Kondaparthi, Prem Kumar;

    Reference No: CIIE0040 Pages: 7 Published on: 18, June, 2026

    Abstract: Dr. Surender Rao, Managing Director of Yashoda Hospitals, must decide whether to invest in India’s first MR-Linac (an MRI-guided linear accelerator), a technology that combines real-time magnetic-resonance imaging with radiation delivery to support highly precise, adaptive cancer radiotherapy. There is no domestic precedent for the technology, and the lack ... More

  3. Eye-Q (A): Building a Scalable Business Model

    Authors: Singla, Chitra; Jena, Sanjay Kumar; Sethuram, Shridhar; Goel, Soumya;

    Reference No: CIIE0032(A) Pages: 19 Published on: 11, April, 2025

    Abstract: On April 15, 2009, Rajat Goel and Dr Ajay Sharma, the co-founders of Eye-Q hospitals, a super-specialty chain of eye care hospitals in north India, were reviewing their current business model of providing quality eye care at affordable prices in Tier II and Tier III cities. They had thought their business model ... More

  4. Mumbai Oncology Care: Small is Beautiful

    Authors: Chandwani, Rajesh; Sreekumar, Arun;

    Reference No: CMHS0049 Pages: 9 Published on: 17, August, 2026

    Abstract: This case narrates the innovative approach of Mumbai Oncology Care (MOC) to provide medical oncology services in a daycare facility. It was envisioned as a comprehensive medical oncology care facility that adopted an “oncologist first” approach to cancer treatment. The founders of the medical facility describe their service model as “ ... More

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