Reference No: CMA0828Pages: 10Published on: 21, April, 2025
Abstract: Sid’s Farm, founded by Dr Kishore Indukuri in 2013, has emerged as a transformative dairy brand in India’s adulterated milk market. Driven by the vision of delivering pure, unadulterated milk, the company has grown from a 20-cow farm to processing 43,000 litres of milk daily with rigorous 45-step quality checks. ... More
Reference No: IMG0016Pages: 32Published on: 15, June, 1999
Abstract: Ranbaxy Laboratories Limited, a major player in the Indian pharmaceutical industry, is one of the few Indian multinational corporations. The case describes the evolution of the company from a small beginning in the 1950s to a leadership position in the Indian pharmaceutical industry. The case describes the strategies pursued by ... More
Reference No: F&A0478Pages: 9Published on: 14, July, 2006
Abstract: The case describes the situation faced by Sales Officer who is exploring setting-up new outlet in recently constructed expressway. The case describes the situation and discusses how he developed various assumptions based on report submitted by valuer, survey feedback carried out by an independent agency, his past experience and the ... More
Reference No: BP0260Pages: 27Published on: 8, January, 2001
Abstract: This case deals with the issues in sustaining a superior performance in the face of recession. In 1989 the Torrent Group acquired a sick company. The company was turned around by a series of managerial initiatives. A new team of professionals was brought in, formal processes in planning and control were ... More
Reference No: F&A0187Pages: 8Published on: 1, January, 1972
Abstract: The management of Brown (India) Private Limited, a wholly- owned subsidy of the Brown Group, UK, was considering various alternatives for raising additional funds for expansion, either by borrowing or by an issue of shares to the Indian public. If the shares are issued to the Indian public, what should ... More
Reference No: BP0138Pages: 7Published on: 1, January, 1979
Abstract: The case describes the beginnings of a small business and the entrepreneur's efforts to have promotion literature prepared for his new business. The case is supported by a brief - prepared by the entrepreneur - on his idea of the new business, and an extensive taped discussion that he had ... More
Reference No: STR0473Pages: 20Published on: 20, November, 2023
Abstract: In 2019, Nissan India found itself facing a turbulent market situation as it contested market space against 14 competitors. Some of its recent product launches had not been well-received, and dealers nationwide were sceptical of associating with Nissan. The following year, Nissan appointed Rakesh Srivastava as the new Managing Director of Nissan ... More
Reference No: MAR0291Pages: 32Published on: 1, January, 1986
Abstract: Expert Advertising Agency was a medium sized advertising agency which wished to increase its billing to a level comparable with that of the top few in the industry, and to acquire the stature of a market leader. expert wished to formulate a marketing strategy in order to achieve this growth. ... More
Reference No: F&A0156(A)Pages: 21Published on: 1, January, 1971
Abstract: Describes how the top management of a large and growing bank contemplates setting up an organization for providing an induction and refresher training programme to its clerical staff. The case studies the details of the training organisation's setup at the head office; and the region, content and objectives of the ... More
Reference No: CMA0019Pages: 9Published on: 1, January, 1964
Abstract: The manager of the cotton ginning factory is considering whether he should replace old gins with modern ones. The teaching focus is on the problems of processing the innovation needed. ... More
Reference No: PSG0026Pages: 15 Published on: 1, January, 1974
Abstract: The case discusses how a medical officer of a PHC would attempt to utilize the concepts he has learned from a management course to improve the working of his PHC. It describes the steps he would take to achieve this objective (in the context of family planning activities of a ... More
Reference No: CMA0780EXPages: 18Published on: 1, January, 2000
Abstract: This case focuses on the owner/entrepreneur's perspective of a small enterprise in a new market (dried flower exports). Currently, a large part of the business risk is borne by the importer. The supply and processing risk is borne by the entrepreneur. However, possibilities and long term strategies might require ... More
Reference No: F&A0411(B)Pages: 13Published on: 1, January, 1991
Abstract: The case focuses on the emergence of Neycer as an acquisition target for Spartek. The case would seek discussion of Neycer's background, how it became a takeover target, the strategic fit between Neycer and Spartek, and valuation of Neycer for acquisition. The case could extend discussions on the details of ... More
