Reference No: COMM0006(B)Pages: 12Published on: 26, February, 2010
Abstract: The case deals with the steps taken to strengthen the internal communication channel in order to bring about employee engagement during the branding exercise of the bank in 2005 and to make it a deep change of style of business rather than only a change in logo and colours. ... More
Reference No: P&IR0019Pages: 26 Published on: 1, January, 1965
Abstract: The case provides insights into the various issues related to management training, both in terms of selection, training and evaluation of trainees, and also in terms of the responsibility for training and communication between the various parties involved. It has also lent itself to the discussion of individual behaviour. ... More
Reference No: OB0177Pages: 20 Published on: 1, January, 1988
Abstract: The case study deals with the emergence of Maharogi Sewa Samiti as an important institution in the field of leprosy treatment and rehabilitation. Starting with a thumbnail sketch of Baba Amte??the moving spirit behind the institution??the study traces the history of Maharogi Sewa Samiti from a small beginning ... More