Reference No: COMM0018Pages: 6Published on: 21, August, 2017
Abstract: The case deals with the situation faced by Anuj Pathak who has returned to his home country after many years overseas. He is trying to settle into his new workplace and is keen to show results by getting his team to deliver. Knowing that he has a strong team of ... More
Reference No: BP0349Pages: 17Published on: 18, September, 2012
Abstract: The Constitution of India guarantees freedom of speech and expression to its citizens. This freedom is not absolute and the State can impose reasonable restrictions. Of late, certain incidents have shown this freedom to be under threat. The case highlights some of such events. It makes the readers think about ... More
Reference No: OB0233Pages: 7Published on: 26, June, 2018
Abstract: Mohan Dixit, Head, Sales and Marketing, India Operations, EuroMotoCorp Pvt. Ltd., an automobile manufacturing multinational company headquartered in Munich, Germany. This case outlines the harried nature of his life: professional problems (decrease in the market share, not being able to say 'no', unable to delegate, pressed for time, member of ... More
Reference No: CMA0779TECPages: 9Published on: 1, January, 2000
Abstract: Brand and generic advertising is increasingly being used to promote food products. An important question is whether such generic and band advertising leads to increase in aggregate demand or simply brand substitution. Using error correction model, this note addresses the issue by estimating for long-run and short-run advertising sensitivity of ... More
Reference No: OB0086TECPages: 8Published on: 1, January, 1976
Abstract: The note attempts to highlight some of the definitions, theories, functions and the emergence of a leader. The issue whether the leader and leadership is a property of the group or is the characteristic of an individual is discussed. Fourteen functions that a leader can perform and its relationship with ... More
Reference No: PSG0146(B)Pages: 4Published on: 13, June, 2023
Abstract: In 2008, amidst widespread farmers’ agitation over land acquisition issues, Ratan Tata, despite investing ₹300 crores, was compelled to abandon the Tata Nano project in Singur. Using Kingdon’s multiple agenda setting model, this case examines why despite the huge victory of West Bengal’s Left Front government in 2006 on the motto ... More
Reference No: OB0109TECPages: 2Published on: 1, January, 1979
Abstract: This note posts centrality and image as two key concepts in working across organizational boundaries. It suggests that a change agent can alter perceptions of centrality and images of subsystems in ways to increase the chances of changes coming about. ... More
Reference No: OB0119TECPages: 14Published on: 1, January, 1980
Abstract: The note explores the area of organizational change by employees low in the organizational hierarchy. In the past, the emphasis has always been on change processes initiated or supported by top management. Increased specialization, however, has resulted in a high calibre of people at all organizational levels, who strive to ... More
Reference No: OB0161(C)Pages: 9Published on: 1, January, 1980
Abstract: Describes the problems and issues posed by the organizational structure and systems existing in the bank as described in Navjivan Bank (A). Problems at branch, regional and zonal levels are described with sample events. ... More
Reference No: OB0159TECPages: 3Published on: 1, January, 1979
Abstract: This note is a key for analysis of the self-test on working as a change agent and should be used in conjunction with the use of the test scoring should be done by the participants taking the test. It groups the behaviour statements in the self-test into five categories of ... More
Reference No: PSG0146(A)Pages: 17Published on: 13, June, 2023
Abstract: In 2008, amidst widespread farmers’ agitation over land acquisition issues, Ratan Tata, despite investing ₹300 crores, was compelled to abandon the Tata Nano project in Singur. Using Kingdon’s multiple agenda setting model, this case examines why despite the huge victory of West Bengal’s Left Front government in 2006 on the motto ... More
