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  • Authors: Gupta, V.K

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  1. Administering Credit and Storage for Fertilizer: Zonal Block and Village Levels—Co-Operative Organization

    Authors: Gupta, V.K.;

    Reference No: CMA0123 Pages: 8 Published on: 1, January, 1965

    Abstract: The case deals with a situation where marketing society is responsible for supply of the necessary inputs for making an agricultural programme successful. The case tends to present problems which relate to the relationships in terms of target setting, supply and financing between the marketing society and the block agencies. ... More

  2. Sarangpur ICD-2 (A) **

    Authors: Gupta, V.K; Narayanan, A V S;

    Reference No: CMA0152(A) Pages: 6 Published on: 6, November, 1968

    Abstract: Introduces the Sarangpur ICD project and its project officer as at the beginning of the project. It tries to illustrate the problems that arise in ranking jobs for status hierarchy. The case illustrates a typical situation in the administrative process of shifting people from one place to another, and how ... More

  3. Fertilizer Purchase Behaviour of Farmers

    Authors: Gupta, V.K.; Gopalaswamy, T P;

    Reference No: CMA0202 Pages: 14 Published on: 18, November, 1970

    Abstract: This case discusses in detail the purchase behaviour of fertilizers by farmers and answers the famous marketing "Ws" like, who, why when, what, where, etc. ... More

  4. The A.R.C. of Kiryani Block and the question of Revitalization of societies

    Authors: Gupta, V.K.;

    Reference No: CMA0122 Pages: 10 Published on: 1, January, 1966

    Abstract: One of the important policy questions being debated today is the viability of village cooperative societies. The case discusses an administrative set-up where governmental machinery is the decision maker of such issues as viability. It shows how mass prescriptions tend to ignore circumstances pertinent to individual business situations. It further ... More

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