Reference No: QM0137(B)Pages: 22Published on: 1, January, 1978
Abstract: Describes information requirements and reporting formats for the situation described in Case (A) QM0137(A). The rationale for some reports is discussed, and some changes in documents and their flows are suggested. The computer configuration available for implementing the new system is provided for a detailed design of the new ... More
Reference No: BP0141(B)Pages: 8Published on: 1, January, 1978
Abstract: In May 1978, the companys Managing Director was concerned over the delay in getting government sanctions for starting an export-oriented tool-manufacturing venture. His dilemma was how best he could communicate the urgency of the situation and the need for speedy clearance of the project to the government, particularly the bureaucracy. ... More
Reference No: MAR0195Pages: 4Published on: 1, January, 1978
Abstract: Describes the recent entry of a textile machinery components manufacturer into the market, and discusses the old pricing strategy. The company needs a strategy with regard to pricing and other elements for introducing new products. The case can be used to illustrate alternative pricing strategies at the introductory and other ... More
Reference No: F&A0320Pages: 14Published on: 1, January, 1978
Abstract: The case describes in detail the costing system of a handloom development corporation. The immediate problem faced by the organization is the apparent overpricing of its silk sarees and the resultant inventory build-up. Students can suggest revised prices and evaluate the system from the point of view of cost ... More
Reference No: BP0121Pages: 4Published on: 1, January, 1978
Abstract: This biographical case concerns the life of a middleschool dropout who begins as a tea boy and rises to the post of industrial relations officer of his plant. En route he acquires degrees in commerce and law, becomes a member of a body of electronic engineers, and a registered ... More
Reference No: QM0136Pages: 1Published on: 1, January, 1978
Abstract: Presents the decision problems encountered in setting up a stall at the funfair organized at IIMA. Customers had tries at dropping a coin into a bowl kept inside a bucket of water. Given several hypotheses on the nature of uncertainties (probability of successes and number of customers), issues on ... More
Reference No: MAR0193Pages: 7Published on: 1, January, 1978
Abstract: Market trends and market research indicate possibilities of introducing a new brand of coffee in Northern India. However, it is unclear what product position should be aimed at and what market strategy be adopted. Analysis of market structure, segments, coffee drinking habits, sociopsychological variables affecting coffee drinking, etc. called ... More
Reference No: F&A0317Pages: 5 Published on: 1, January, 1978
Abstract: The case deals with the mechanics of preparing accounting books. It involves preparation of journal entries, "T" accounts, trial balance, adjustment entries and final accounts. It provides an understanding of the various accounting concepts, principles and conventions involved in recording business transactions. ... More
Reference No: PROD0144(D)Pages: 3Published on: 1, January, 1978
Abstract: Deals with the evaluation of the total productivity effort of the shop management. It refers to the standard products division of a large public limited company. The case looks at the total productivity improvement programme of the company in a historical perspective and then evaluates in quantitative terms the contribution ... More
Reference No: MAR0202Pages: 6Published on: 1, January, 1978
Abstract: A mediumsized radio company is reviewing its product and marketing strategy in light of the shifting emphasis from stationary to portable radios in the industry. The marketing manager wants to estimate the stage in product life cycle and the future trends for both types of radios. ... More
Reference No: PROD0144(A)Pages: 3Published on: 1, January, 1978
Abstract: Deals with the evaluation of the total productivity effort of the shop management. It refers to the standard products division of a large public limited company. The case looks at the total productivity improvement programme of the company in a historical perspective and then evaluates in quantitative terms the contribution ... More
Reference No: PROD0144(E)Pages: 4Published on: 1, January, 1978
Abstract: Deals with the evaluation of the total productivity effort of the shop management. It refers to the standard products division of a large public limited company. The case looks at the total productivity improvement programme of the company in a historical perspective and then evaluates in quantitative terms the contribution ... More