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Most Popular cases

List of Most Popular Cases

  1. Hari, Krishnan or Imagination?

    Authors: Varkkey, Biju; Mohan, Devi;

    Reference No: P&IR0205 Pages: 4 Published on: 28, March, 2008

    Abstract: The movie Harikrishanan, starring two leading actors was a commercial success but raise issues related to art, business and responsibity. ... More

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  2. Headset Headache (A)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: OB0201(A) Pages: 12 Published on: 15, April, 2008

    Abstract: A customer was highly disappointed because of non-receipt of the gift that was promised with his five-year subscription to a business magazine. The case describes the chain of events that started with the subscription. In the process, the case highlights issues of conflict, ethics and values. ... More

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  3. Headset Headache (B)

    Authors: Gupta, Nirmal; Gupta, Parvinder;

    Reference No: OB0201(B) Pages: 3 Published on: 15, April, 2008

    Abstract: The case adds to the data presented in case “Headset Headache (A)”. A customer was highly disappointed upon non-receipt of the gift that was promised with his five-year subscription to a business magazine. The case highlights issues of employee attitude, conflict and customer service. ... More

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  4. Divya Bhaskar

    Authors: Sinha, Piyush Kumar; Anand, Kamaljit;

    Reference No: MAR0396 Pages: 49 Published on: 13, May, 2008

    Abstract: Dainik Bhaskar group is one of the largest newspaper groups of the country. The case describes their strategy and its implementation for entering Gujarat with a Gujarati newspaper. The context of a duopolistic and largely saturated market had foiled attempts of several other newspapers. The case describes in detail the ... More

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  5. Radio Mirchi: Entry into Kolkata Market

    Authors: Jaiswal, Anand Kumar; Palan, Harit;

    Reference No: MAR0400 Pages: 27 Published on: 8, August, 2008

    Abstract: Radio Mirchi is the flagship brand of Entertainment Network India Limited (ENIL). ENIL is the largest private FM radio broadcaster in India. ENIL was able to gain a stronghold in the market due to its strengths of innovativeness and creative content, large operating network, reach among listeners, high quality studio ... More

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  6. Oil and Natural Gas Commission: Towards a Blueprint for Knowledge Management (A)

    Authors: Verma, Sanjay; Dixit, M R;

    Reference No: BP0324(A) Pages: 15 Published on: 21, October, 2008

    Abstract: The case explores ONGC, an Indian Crude Oil producing company. In 2008, two executives of ONGC Mr Rajagopala Rao and Mr Debashish Das were contemplating implementation of Knowledge Management System in their organization. Though the company had already implemented various IT and KM initiatives, it was going through a tough phase ... More

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  7. Surat Flood of August 2006

    Authors: Mavalankar, Dileep; Srivastava, Amit Kumar;

    Reference No: PSG0106 Pages: 18 Published on: 2, December, 2008

    Abstract: A massive flood of August 2006 in the city of Surat caused major human tragedy and damage to the property estimated at Rs 22,000 crore. Given the repeated floods in Surat policy makers, administrators, experts, and people have to rethink about how to improve dam management to reduce the risk of floods. ... More

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  8. Migration of Oracle Applications from 11.0.3 to 11i at JDS Universal

    Authors: Padalkar, Milind; Jain, Abhinandan K; Rao, V Venkata;

    Reference No: CISG0102 Pages: 24 Published on: 18, March, 2009

    Abstract: A project may fail because of several causes. A rigorous root cause analysis is required before the failure in addressed. In this case, the low delivery rate in a symptom and the root comes are not the people themselves, out the way the working environment in shaped by the Project ... More

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  9. GuruKool: A Retail Frontline Training Initiative

    Authors: Kaul, Subhashini;

    Reference No: MAR0405 Pages: 16 Published on: 2, April, 2009

    Abstract: GuruKool, a unique training initiative for frontline sales personnel in retail businesses of the Future Group, was spearheaded by Sanjay Jog, Chief People Officer, Future Group, in April 2006. Implementing the programme, however, was more difficult than he had expected, and its results also were not as brilliant. Sanjay was thus ... More

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  10. Stolen Vehicle Information System: Designing and Implementing IT Architecture

    Authors: Verma, Sanjay; Singh, Nupur Uday;

    Reference No: CISG0106 Pages: 7 Published on: 14, July, 2009

    Abstract: Vehicle theft has assumed menacing proportions in India. Every year, thousands of vehicles are stolen. These vehicles are then sold back to unsuspecting customers. The case explores the possibility of creating an IT-based system which would help the unsuspecting citizens to verify credentials of the second-hand vehicle by providing relevant ... More

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