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Most Popular cases

List of Most Popular Cases

  1. Kamlini Restaurant (B)**

    Authors: Vora, M N;

    Reference No: MAR0006(B) Pages: 7 Published on: 1, January, 1966

    Abstract: This is a sequel to the Kamlini Restaurant (A) case. (give ref no) In Case (A), the decision question as to whether Kamlini should start a luncheon service was raised. This case describes the circumstances in which the luncheon service was started, the experiences of running the luncheon service, and ... More

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  2. Industrial Workforce In India

    Authors: Goyal, R C;

    Reference No: OB0127 Pages: 5 Published on: 1, January, 1966

    Abstract: The note traces the growth of Industrial workforce and trade union in India. It was used in the class as basis for discussion. ... More

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  3. Ahmedabad Supermarket

    Authors: Mehta, S C; Vora, M N;

    Reference No: MAR0068 Pages: 15 Published on: 1, January, 1966

    Abstract: The case presents a study conducted by the students of the Indian Institute of Management, Ahmedabad, for examining the chances of success of a new supermarket being set up by an entrepreneur in Ahmedabad. The main objective of the study was to get the reaction of the local consumers and ... More

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  4. Ram Prakash (A)

    Authors: Goyal, R C;

    Reference No: P&IR0060(A) Pages: 3 Published on: 1, January, 1966

    Abstract: The case deals with disciplinary action on overstay of leave. Is termination of service justified? It is used as a basis for discussions. ... More

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  5. The Financial Manager's Job **

    Authors: Grigori, P; Kuchhal, S C;

    Reference No: F&A0042 Pages: 5 Published on: 1, January, 1965

    Abstract: Pertains to a talk delivered on 15th April 1964 at Bombay by Mr Grigori P, Joint Managing Director of Voltas Limited. This was part of a lecture series on "Financial Management" jointly organized by the Bombay Management Association and the Western India Regional Council of the Institute of Chartered Accountants of ... More

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  6. Morgan & Smith Limited (B)**

    Authors: Mehta, S C; Dalal, B C;

    Reference No: MAR0036(B) Pages: 9 Published on: 1, January, 1965

    Abstract: The case deals with the evolution of the advertising department of the company. ... More

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  7. Manur Taluka Short-term Loan Utilization **

    Authors: Narayanan, A V S; Halse, Michael;

    Reference No: CMA0034 Pages: 13 Published on: 1, January, 1965

    Abstract: It discusses the remedial measures to step up the utilization of short-term funds for productive purposes under the package scheme. ... More

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  8. Flogging the Dead Horse : Should the Managing Agency System be abolished?

    Authors: Pruthi, S P S;

    Reference No: ECO0026 Pages: 10 Published on: 1, January, 1965

    Abstract: The case contains opposing view-point on the role of the managing agency system Indian business. It highlights the current controversy regarding the abolition of the managing agency system. The case attempts to familiarize the student with the salient point involved in the controversy regarding the future of the managing agency ... More

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  9. Printwell Press**

    Authors: Reynolds, J;

    Reference No: BP0008 Pages: 9 Published on: 1, January, 1965

    Abstract: This case is to follow the case "An Interview with a Young Businessman" (OB0019). It deals with the problems faced by the young man who wrestled with the ethics of management in the previous case. Students should evaluate his actions in light of his problems and his point of view ... More

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  10. Kartikeya Enterprise Limited**

    Authors: Jayachandran, C; Karim, A A;

    Reference No: MAR0056 Pages: 10 Published on: 1, January, 1964

    Abstract: The case raises a number of questions about the role of advertising. Should one advertise? The relationship of advertising with other elements of the marketing mix? How should one decide how much to spend on advertising? Whom should one advertise to? ... More

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  11. All-India Research and Training Centre (AIRTC)-(A)

    Authors: Cohen, A R;

    Reference No: OB0003(A) Pages: 7 Published on: 1, January, 1964

    Abstract: A description of the clerical staff of AIRTC job requirements, administrative setup, seating arrangements, and status factors. Students are to predict the emergent behaviour. ... More

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  12. Ram Prakash (B)

    Authors: Goyal, R C;

    Reference No: P&IR0060(B) Pages: 2 Published on: 1, January, 1964

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