Most Popular cases

Authors: Ahmed, Bashir; Patel, G A;

Reference No: CMA0550 Pages: 8 Published on: 1, January, 1981

Abstract: The article reviews the technological dimension, marketing, distribution channels, and market development of veterinary products. The other areas covered are target estimation, pricing of products, and market personnel management. ... More

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Authors: Mathur, D P; U K Srivastava; Gupta, V K;

Reference No: CMA0559 Pages: 11 Published on: 1, January, 1981

Abstract: The case deals with milk procurement strategy pursued by the processing plant. The survey method technique was adopted to elicit information from milk producers in the milk shed area of the dairy plant. ... More

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Authors: Gopalkrishnan, C; Rao, Sreenivas S;

Reference No: BP0165 Pages: 9 Published on: 1, January, 1981

Abstract: Discusses the coal crisis and related issues like transport, labour, organizational structure, and pricing. ... More

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Authors: Wadhva, C D;

Reference No: ECO0277 Pages: 9 Published on: 1, January, 1981

Abstract: This case deals with the evolution and growth of the export business of a smallscale unit within the context of the overall business policy of the organization. It focuses on the costs and benefits of the exporting activity and also on the organizational aspects of splitting up the family ... More

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Authors: Desai, D K;

Reference No: CMA0547 Pages: 24 Published on: 1, January, 1981

Abstract: The case study deals with the preparation of a feasibility study of a developmental project for irrigated rice production in an underdeveloped country - viz., Liberia in West Africa. It helps students in the use of the technique of cost-benefit analysis. The exercises and worksheets attached with the case will ... More

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Authors: Gaikwad, V R; Mote, V L; Ranade, C G; Seetharaman, S P;

Reference No: CMA0533 Pages: 21 Published on: 1, January, 1981

Abstract: A state marketing federation, taking advantage of the scheme of the National Cooperative Development Corporation, started a cold storage without a detailed feasibility report. The unit failed to get sufficient volume of business. Inefficient management made the cold storage unpopular with the users. some consultants were called in to suggest ... More

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Authors: Verma, Pramod;

Reference No: P&IR0145 Pages: 8 Published on: 1, January, 1981

Abstract: The case deals with a situation of conflict leading to lockout in a company. After a comparatively peaceful existence for nearly fifteen years, the industrial relations situation started deteriorating. The internal as well as the external environment had undergone a radical change. A new union leader adopts the strategy of ... More

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