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Most Popular cases

List of Most Popular Cases

  1. Ganesh Mills (B) **

    Authors: Cohen, A R;

    Reference No: OB0017(B) Pages: 10 Published on: 1, January, 1964

    Abstract: Describes how the new general manager tries to change his executives' behaviour, and his attempts to win the executives' and workers' confidence; and its effect on some of the executives who believe in stricter methods. ... More

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  2. Naroda Mills (B) **

    Authors: Cohen, A R;

    Reference No: OB0034(B) Pages: 14 Published on: 1, January, 1964

    Abstract: A description of the job requirements and attitudes of the chief engineer, including interviews with his assistants. The class analyses the job demands and relates the analysis with the engineer's emergent behaviour, frustration and withdrawal, and assesses whether or not he "delegates" responsibility. ... More

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  3. Arjun Manufacturing Company (ARMCO)

    Authors: Cohen, A R;

    Reference No: P&IR0018 Pages: 5 Published on: 1, January, 1964

    Abstract: A distant cousin of several executives in Arjun Manufacturing writes to the brother of the Vice President asking him to help "one of his own" to get promotion and an increase in salary. The letter is forwarded to the Vice President, who obtains the comments of Arjun's personnel manager and ... More

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  4. Metal Company of India (MECO) (A) **

    Authors: Cohen, A R;

    Reference No: OB0024(A) Pages: 28 Published on: 1, January, 1964

    Abstract: A description of three related top executives who are treated as a small group with norms, values, etc. Students analyze the case using the same conceptual tools as for worker small groups. ... More

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  5. Shakti Products Limited**

    Authors: Vora, M N;

    Reference No: MAR0012 Pages: 12 Published on: 1, January, 1964

    Abstract: Describes various salesmen's incentive schemes. Arguments in favour and against group incentive versus individual incentive systems are put forward. The question as to whether the company should use a different incentive scheme for managers as compared to the salesmen is discussed. Problems of implementation of incentive schemes are highlighted. ... More

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  6. Kartikeya Enterprise Limited**

    Authors: Jayachandran, C; Karim, A A;

    Reference No: MAR0056 Pages: 10 Published on: 1, January, 1964

    Abstract: The case raises a number of questions about the role of advertising. Should one advertise? The relationship of advertising with other elements of the marketing mix? How should one decide how much to spend on advertising? Whom should one advertise to? ... More

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  7. The Case Of The Multiple Ads. (C)

    Authors: Bolar, Malathi;

    Reference No: OB0140(C) Pages: 2 Published on: 1, January, 1964

    Abstract: 0 ... More

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  8. Shah Mills (B) **

    Authors: Cohen, A R;

    Reference No: OB0049(B) Pages: 2 Published on: 1, January, 1964

    Abstract: The managing director has a conversation with the new weaving master in which he tries to change the way he normally talks to his subordinates. ... More

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  9. All-India Research and Training Centre (AIRTC)-(A)

    Authors: Cohen, A R;

    Reference No: OB0003(A) Pages: 7 Published on: 1, January, 1964

    Abstract: A description of the clerical staff of AIRTC job requirements, administrative setup, seating arrangements, and status factors. Students are to predict the emergent behaviour. ... More

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  10. The Case Of The Multiple Ads. (A)

    Authors: Bolar, Malathi;

    Reference No: OB0140(A) Pages: 3 Published on: 1, January, 1964

    Abstract: 0 ... More

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  11. Apoorva Products Limited**

    Authors: Vora, M N;

    Reference No: MAR0004 Pages: 6 Published on: 1, January, 1964

    Abstract: The case deals with issues relating to the impact of sales tax on marketing practices. Because of differential sales tax rates among the states, the company distributors from one state started selling goods to retailers and subdealers of other states even though the company had demarcated the areas. This ... More

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  12. National Leather Works

    Authors: Mehta, S C; Dalal, B C;

    Reference No: MAR0039 Pages: 4 Published on: 1, January, 1964

    Abstract: The case deals with the problem faced by the sales management in deciding whether to drop a retail and wholesale agency. ... More

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  13. Air-India (E)

    Authors: Haynes, Warren W;

    Reference No: ECO0001(E) Pages: 11 Published on: 1, January, 1964

    Abstract: The case involves the considerations for the purchase of Boeing 707s in order to remain in business in competition with other carriers. ... More

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  14. Bright Engineering Company (M) **

    Authors: Cohen, A R;

    Reference No: OB0010(M) Pages: 7 Published on: 1, January, 1964

    Abstract: A description of the assembly department workers, supervisors, history and present practices. A simple introductory case to small group behaviour, in which the students try to predict productivity and worker satisfaction from the given data. ... More

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  15. Metal Company of India (MECO) (C2) **

    Authors: Cohen, A R;

    Reference No: OB0024(C2) Pages: 11 Published on: 1, January, 1964

    Abstract: A report on the interrelationship of rolled products sales and production with the export department. Students analyze the transcript of a joint meeting in light of the nature of the task to be done. ... More

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