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Most Popular cases

List of Most Popular Cases

  1. Raman Fertilizers Limited**

    Authors: Vora, M N;

    Reference No: MAR0053 Pages: 14 Published on: 1, January, 1964

    Abstract: The company was expecting to change its channels of distribution from manufacturer-age-retailers to a system of direct distribution to retailers. It outlines the views of those managers who favour alternative one versus those who support the other. Information on various dimensions of costs and benefits of the two ... More

  2. Bright Engineering Company (M) **

    Authors: Cohen, A R;

    Reference No: OB0010(M) Pages: 7 Published on: 1, January, 1964

    Abstract: A description of the assembly department workers, supervisors, history and present practices. A simple introductory case to small group behaviour, in which the students try to predict productivity and worker satisfaction from the given data. ... More

  3. Bright Engineering Company (A) **

    Authors: Copen, M R;

    Reference No: PROD0013(A) Pages: 6 Published on: 1, January, 1964

    Abstract: Capacity planning is the step subsequent to forecasting the future sales pattern. The note discusses how to find out the plant sizes and their time phasing so that the demand is satisfied at minimum cost. The total cost is discounted to first period. ... More

  4. Background Note on the Managing Agency System

    Authors: Pruthi, S P S;

    Reference No: ECO0024 Pages: 12 Published on: 1, January, 1964

    Abstract: The note contains factual information regarding and role played by the Managing Agency system in the promotion, Financial and management of Indian business. The existing information o this system is document in this note which servers as a background reading material for "Flogging the Dead Horse Should the Managing Agency ... More

  5. Air-India (E)

    Authors: Haynes, Warren W;

    Reference No: ECO0001(E) Pages: 11 Published on: 1, January, 1964

    Abstract: The case involves the considerations for the purchase of Boeing 707s in order to remain in business in competition with other carriers. ... More

  6. Bright Engineering Company (G)

    Authors: Vora, M N;

    Reference No: MAR0013(G) Pages: 8 Published on: 1, January, 1964

    Abstract: Bright Engineering had been forced to reduce its price by 50% for its major product because of fierce competition from a bigger firm. The management desired to drop this item and was looking for new product lines to utilize its excess production capacity. The case involves assessing the marketing potential for ... More

  7. Vasant Industries (A)

    Authors: Nambudiri, C N S; Parameswaran, K V;

    Reference No: PROD0049(A) Pages: 10 Published on: 1, January, 1964

    Abstract: The case describes how, in a small rubber company, the introduction of a new hydraulic press to replace hand?operated presses brings up questions of meeting production targets and wages of workers in the new press. Targets can be met only if working time is reduced by improving the layout ... More

  8. Apoorva Products Limited**

    Authors: Vora, M N;

    Reference No: MAR0004 Pages: 6 Published on: 1, January, 1964

    Abstract: The case deals with issues relating to the impact of sales tax on marketing practices. Because of differential sales tax rates among the states, the company distributors from one state started selling goods to retailers and subdealers of other states even though the company had demarcated the areas. This ... More

  9. Excelsior Rolling and Refining Company**

    Authors: Dalal, B C;

    Reference No: MAR0028 Pages: 7 Published on: 1, January, 1964

    Abstract: Procurement of a controlled item which is sold in the open market and the implications of this procurement policy on company planning are discussed. ... More

  10. Metal Company of India (MECO) (B) **

    Authors: Cohen, A R;

    Reference No: OB0024(B) Pages: 19 Published on: 1, January, 1964

    Abstract: A description of the changes in the external environment that have affected relationships in the group described in Case (A). ... More

  11. National Leather Works

    Authors: Mehta, S C; Dalal, B C;

    Reference No: MAR0039 Pages: 4 Published on: 1, January, 1964

    Abstract: The case deals with the problem faced by the sales management in deciding whether to drop a retail and wholesale agency. ... More

  12. A Commercial Milk Producer in Gujarat (A)

    Authors: George, P.S.;

    Reference No: CMA0014(A) Pages: 7 Published on: 1, January, 1965

    Abstract: An overall picture of a large commercial milk producer who prepares an indigenous milk product and sells it in a big city. ... More

  13. Everest Automobiles Limited **

    Authors: Parameswaran, K V; Hegde, B K;

    Reference No: PROD0022 Pages: 12 Published on: 1, January, 1965

    Abstract: An automobile manufacturer attempts to introduce an employee bonus plan in the machine shop. The student is required to suggest a suitable scheme. Data for two manufactured parts are given which give an idea of the existing efficiency level. ... More

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