Most Popular cases

Authors: Kaul, Subhashini;

Reference No: MAR0410 Pages: 27 Published on: 14, October, 2009

Abstract: 99acres.com was started in September 2005 as the first real estate portal in India. This internet portal was dedicated to meet a consumer's information needs in the real estate industry. It was a forum where buyers, sellers, and brokers could exchange information, quickly, effectively, and inexpensively. Though 99acres operated in ... More

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Authors: Vyas, Preeta H; Swarup, Rohit;

Reference No: MAR0372 Pages: 21 Published on: 1, January, 2006

Abstract: Mr. Rohit Swarup, Director of Xplora Design Skool (XDS) was reviewing the report and recommendations made by a student group on selection of towns where XDS could open centres to exploit the opportunity of significant interest in multimedia in the country in February 2004. He was particularly interested in the process ... More

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Authors: Joag, S G; Mehta, S C;

Reference No: BP0144(E) Pages: 30 Published on: 1, January, 1983

Abstract: Traces the evolution of the marketing function in Voltas, and outlines the current marketing organization. The Case explores the implications of the million dollar question faced by the management: What did it mean to have the diverse marketing activities under one umbrella--Voltas? ... More

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Authors: Gopalkrishnan, C; Rao, Sreenivas S;

Reference No: BP0165 Pages: 9 Published on: 1, January, 1981

Abstract: Discusses the coal crisis and related issues like transport, labour, organizational structure, and pricing. ... More

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Authors: Gaikwad, V R; Mote, V L; Ranade, C G; Seetharaman, S P;

Reference No: CMA0533 Pages: 21 Published on: 1, January, 1981

Abstract: A state marketing federation, taking advantage of the scheme of the National Cooperative Development Corporation, started a cold storage without a detailed feasibility report. The unit failed to get sufficient volume of business. Inefficient management made the cold storage unpopular with the users. some consultants were called in to suggest ... More

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Authors: George, P S;

Reference No: CMA0250 Pages: 5 Published on: 6, February, 1973

Abstract: This case is designed to show the interrelationship between procurement, milling and storage place required. The rice mill can keep an inventory of paddy or rice. The mill also has the option of buying paddy from the market at prevailing rates or buy at an earlier period when the prices ... More

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Authors: Desai, D K; Mathur, D P;

Reference No: CMA0147 Pages: 13 Published on: 6, November, 1968

Abstract: The study gives the background structural details of a cold storage unit. It deals with the patterns of utilization of the capacity of the cold storage plant and total expenditure incurred for storing the commodities. It raises the problems as to how to increase the volume of business and make ... More

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Authors: Kothari, K B;

Reference No: CMA0097(B) Pages: 4 Published on: 19, October, 1967

Abstract: The case relates to the problem of developing sales organization for Amuldan. Detailed information on which manager could set in defining job specification and sales training is provided. ... More

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Authors: Kothari, K B;

Reference No: CMA0097(A) Pages: 9 Published on: 19, October, 1967

Abstract: The case relates to the problem of developing sales organization for Amuldan. Detailed information on which manager could set in defining job specification and sales training is provided. ... More

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