The Electronics Corporation of India Limited (ECIL) (H)

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Abstract

This case describes the situation faced by the Instruments Group (IG) of ECIL, a multiproduct, multidivisional company. IG deals with a variety of instruments, both nuclear and non-nuclear. Its main feature is that it deals with a very wide variety of products, and many of these are sold in very competitive conditions. It has been a profitable area, but a "non thrust" area. The case poses the problems of choice of the product mix, management of a wide variety of technologies, and management of its investments with little or no budget support.

Additional Information

Product Type Case
Reference No. BP0235(H)
Title The Electronics Corporation of India Limited (ECIL) (H)
Pages 8
Published on Feb 19, 1996
Year of Event 1992
Authors Manikutty, S;
Area Strategy (STR)
Discipline Operations Management, Strategic Management
Sector Government, Manufacturing, Public Sector
Country India

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