Reference No: QM0129(A)Pages: 32Published on: 1, January, 1977
Abstract: Case (A) discusses the drug distribution system in Uttar Pradesh. The problems being faced are presented, as also details of the existing records, information flow, and the way procurement, stocking and supply decisions have been made. The case also provides sampled data on demand and supply position in the past. ... More
Reference No: BP0102Pages: 7Published on: 1, January, 1977
Abstract: The case traces the life of an individual who runs away from home, is employed as a domestic servant and enters industry. His interactions with top management and two different types of personnel managers, and his emergence and eclipse as a trade union leader are traced. ... More
Reference No: P&IR0033Pages: 8 Published on: 1, January, 1977
Abstract: The case highlights decision making on promotion. A decision on whom to be promoted as the general manager has to be taken, given data on six candidates. ... More
Reference No: MAR0167Pages: 7 Published on: 1, January, 1977
Abstract: The case deals with product line evaluation of a medium sized distributor of consumer durables. Performance of the product lines carried is evaluated using three different criteria, namely, gross profit, percentage profit margin, and return on investment. An attempt is made to demonstrate the superiority of ROI criterion over the ... More
Reference No: MAR0181(A)Pages: 6Published on: 1, January, 1977
Abstract: This is basically an illustrative note dealing with the development of marketing information system for a product like agricultural chemicals. The case is intended to stimulate concepts and ideas on evolving a marketing information system for a product which has the characteristics of both industrial and consumer products, as far ... More
Reference No: MAR0199Pages: 12Published on: 1, January, 1977
Abstract: The case revolves around the animal husbandry activities in Banni area of Kutch district. The District Development Officer is planning to increase the income of dairy farmers in the area to incresed productivity and improved return on output. Issues in the case are concerned with objectives of the project, its ... More
Reference No: PSG0025Pages: 17Published on: 1, January, 1977
Abstract: The case is based on an interview with the organizing secretary of the Lodhi branch of Family Planning Association where he relates his functions, the methods of data collection and record keeping, the evaluation system for the branch, the flexibility the branches enjoy vis-a-vis selection of projects, the criteria of ... More
Reference No: F&A0310Pages: 3Published on: 1, January, 1977
Abstract: Gives the breakup of cost of production of sulphuric acid for a medium- scale manufacturer in 1966. Details are given in terms of actual totals for three chosen months, and estimated per unit costs for 1967. Variability of costs are not given. Students are expected to discern the behaviour of costs from ... More
Reference No: P&IR0072(C)Pages: 11Published on: 1, January, 1977
Abstract: This case deals with the problems of manpower planning for workers' category in TELCO, Poona. It gives the steps followed by the Manpower Planning Cell between 1969-73 up to the stage of submission of Manpower Planning Proposal No.2. This proposal identifies the phased needs for manpower, locates alternative sources for ... More
Reference No: F&A0300Pages: 1 Published on: 1, January, 1977
Abstract: Examines the impact of substituting variable costs for fixed costs on profit, breakeven point, and margin of safety. Class discussion could cover the evaluation of relative business risks in two different cost structures? one with a higher proportion of variable costs and the other with a predominance of fixed costs. ... More
Reference No: P&IR0031(B)Pages: 3Published on: 1, January, 1977
Abstract: Deals with the Graduate Engineer Training Scheme in TELCO's factory. The scheme started in 1967, was expected to supply bright and capable engineers to the new plant being set up. The scheme ran into several difficulties and had to be modified substantially between 1971 and 1974. Despite the modifications, the company was not ... More
Reference No: MAR0165Pages: 14 Published on: 1, January, 1977
Abstract: Describes the experience of a consumer who buys a toaster, covering pre purchase, purchase decision and post purchase stages. The problems of consumers in buying and using a product as well as getting after sales service are illustrated. The case brings out several issues concerning the protection of consumer interests ... More
Reference No: OB0013Pages: 29Published on: 1, January, 1977
Abstract: This exercise presents the actual experience of a faculty team Educational System Unit (ESU) of the Indian Institute of Management, Ahmedabad, which made an attempt to link education with development in a backward area of Rajasthan. The initial experiences are presented in this case in five parts. The experience starts ... More
Reference No: MAR0197(A)Pages: 8Published on: 1, January, 1977
Abstract: A chemical company with considerable in-house competence in plant design is diversifying into project sales. This raises conflicts with product sales. A clear cut sales strategy in respect of projects is called for. ... More
