Reference No: MAR0093Pages: 16Published on: 1, January, 1977
Abstract: This case describes the situation where the company is concerned about a specific definition of marketing problems relating to both opportunities and threats. The discussion will lead to specification of information needs and an approach to solve sample design problems. ... More
Reference No: QM0123TECPages: 16Published on: 1, January, 1977
Abstract: Part- I describes basic methods of sorting records stored in the primary memory of a computer. Methods covered are distribution, distribution counting, radix, insertion, selection, merge insertion, bubble, shell and radix exchange sorts.Part- II covers advanced methods that are complex but efficient for sorting files residing in the main ... More
Reference No: F&A0299Pages: 3Published on: 1, January, 1977
Abstract: A case in comprehensive profit variance analysis. Gives the standards for three products, the budget for the year and the actuals for a particular month. Enables generation of all variances (sales, material, labour, variable overheads and fixed overheads) to explain the difference between the actual monthly profit and the budgeted ... More
Reference No: P&IR0120EXPages: 3 Published on: 1, January, 1977
Abstract: Covers the situation where the management is forced to evolve alternative strategies in profit sharing, combining improved productivity incentive payments and annual bonus payments. ... More
Reference No: PSG0020TECPages: 4 Published on: 1, January, 1977
Abstract: The note outlines the steps that a branch of the Family Planning
Association of India would need to take in formulating a branch
study. This would require: 1) Defining the broad goals and objectives
of the branch in terms of services to be provided, client
segments, regional coverage, and channels to ... More
Reference No: F&A0307Pages: 2 Published on: 1, January, 1977
Abstract: Deals with a problem in overhead cost variance. The excess consumption of steam in a spinning mill has to be analyzed into variances arising from 1) cost of producing steam, 2) hourly rate of supply of steam, 3) number of hours worked, and 4) efficiency of spinning. Requires logic rather than application of standard ... More
Reference No: PROD0128TECPages: 1 Published on: 1, January, 1977
Abstract: Deals with the use of a process chart called "gang process chart" for improving the method when a group of workers is involved. The gang process chart helps to identify avoidable delays and movements in the process and also examine the possibilities of elimination/ combination of operations. The process being ... More
Reference No: MAR0197(A)Pages: 8Published on: 1, January, 1977
Abstract: A chemical company with considerable in-house competence in plant design is diversifying into project sales. This raises conflicts with product sales. A clear cut sales strategy in respect of projects is called for. ... More
Reference No: ECO0247TECPages: 11 Published on: 1, January, 1977
Abstract: The note discusses various theories of consumption behaviour, examines limitations and strengths of each theory, and provides a general consumption function suitable for India. ... More
Reference No: P&IR0109TECPages: 11Published on: 1, January, 1977
Abstract: Describes several approaches and techniques of attitude measurement, like direct observation, self report, and attitude scales. The specific attitude scales described in some detail are: Thurstone's scale, Likert's scale, the Scalegram techniques, and the Semantic differential. The strengths and limitations of various attitude measurement techniques have also been examined. Is ... More
