Reference No: F&A0504Pages: 6Published on: 22, April, 2013
Abstract: Susan, a dog lover and an entrepreneur, wanted to start a franchise of Dog Shop in Ahmedabad. She had the data regarding the demand and costs incurred by Dog Shop on various verticals in its first year of operations. Based on this data and using an appropriate investment appraisal technique, ... More
Reference No: CFR0006Pages: 16Published on: 31, March, 2013
Abstract: Branding and selecting a proper brand name is one of the major tasks after business plan and retail concept is ready. The case discusses North Avenue’s brand name selection process for its proposed retail electronics chain. It narrates the various processes the selected task force went through at every ... More
Reference No: OB0213Pages: 16Published on: 5, March, 2013
Abstract: This case is in four parts, highlighting the crossroads at which the protagonist Savita finds herself in and the difficulties she faces in balancing her career aspirations with family responsibilities. A Fellow of Indian Institute of Management (IIM) Ahmedabad, Savita’s dilemmas concern working in a prestigious management institute in ... More
Reference No: BP0357TECPages: 18Published on: 7, February, 2013
Abstract: "The Constitution of India guarantees freedom of speech and expression as a fundamental right to its citizens; this right also applies to filmmaking. The right is not absolute and can be restricted by the State. Restrictions can be imposed on the grounds mentioned in the Constitution. Pre-censorship is permitted by ... More
Reference No: BP0354Pages: 8Published on: 25, January, 2013
Abstract: The case is based on an organization that is guided by the mission to help an under-privileged community. The strategy of the organization therefore is coloured by absence of concern for financial viablity. After becoming aware of the need to enhance operational efficiency, the CEO realizes that a re-engineering of ... More
Reference No: F&A0499EPPages: 1Published on: 25, January, 2013
Abstract: This one page case extends the situation described in the classic case ‘Smoky Valley café’. It conjures up a situation whereby the business is appropriated by one of the two partners. This makes the dis-inherited partner eligible to ask for payment. The instructor may discuss various ways in which compensation ... More
Reference No: BP0353Pages: 6Published on: 25, January, 2013
Abstract: The case is based on an organization that is guided by the mission to help an under-privileged community. The strategy of the organization therefore is coloured by absence of concern for financial viablity. After becoming aware of the need to enhance operational efficiency, the CEO realizes that a re-engineering of ... More
